Uploaded December 2025 | Updated September 2026, 3 weeks ago
Why Windows now feels like an ad platform.
Microsoft’s consumer products now generate far less revenue than its cloud business, which brought in over $35 billion last quarter alone.
As a result, Windows is no longer treated as a standalone product, but as a distribution channel for Microsoft’s broader ecosystem.
The growing friction users feel isn’t accidental, it’s structural. And it creates an opening for companies that still believe software should serve users, not monetize them.
👉 Visit our YouTube channel for more content.
Why Windows now feels like an ad platform.
Microsoft’s consumer products now generate far less revenue than its cloud business, which brought in over $35 billion last quarter alone.
As a result, Windows is no longer treated as a standalone product, but as a distribution channel for Microsoft’s broader ecosystem.
The growing friction users feel isn’t accidental, it’s structural. And it creates an opening for companies that still believe software should serve users, not monetize them.
👉 Visit our YouTube channel for more content.
