Uploaded August 2026 | Updated September 2026, 1 day ago
Thanks to Superhuman for sponsoring this video. Try Superhuman’s AI Chat and SuperDocs, from the makers of Grammarly, today at superhuman.com/practicalmom
Why do we keep buying more stuff, even when we already have everything we need? Let's look at the psychology behind why we buy things, how dopamine, novelty, and the difference between wanting vs. liking influence our spending, and, then, once we know this stuff, the simple ways to stop buying things you don’t need.
0:00 Why everything you own stops feeling special
3:21 Why new stuff feels so exciting
5:57 Everything you own is something you once wanted
8:36 Wanting vs. actually liking something
10:55 How to stop wanting from becoming buying
12:15 You can like something without owning it
13:48 Consider the cost of owning it
15:16 Are you buying the object or the fantasy?
16:36 What to remember the next time you want something new
👋 WHO AM I?
Hi! My name is Kallie Branciforte, AKA That Practical Mom™. I’m here to share practical life hacks to help you get organized realistically, find attainable productivity, and simplify some of the chaos of life.
👉JOIN ME while I challenge to write one article a week for a year! thatpracticalmom.substack.com
For business inquiries: kallie@select.co
____________________________________________
🙌 I’M HERE TO HELP YOU SIMPLIFY YOUR LIFE. Need more?
1. Check out my FREE Printables: thatpracticalmom.substack.com/s/free-printables
2. Grab my “30 Days To a Cleaner Person” e-book: caffeinateandconquerco.com/products/cleaner-in-30-days-e-book-how-anyone-can-learn-to-be-tidy
3. Become a Morning Person in 7 Days: caffeinateandconquerco.com/products/how-to-become-a-morning-person-e-book-and-workbook-bundle
____________________________________________
🤝 Disclaimers and such
Fair use: I believe any clips used in my video fall under the remit of fair use. Under Section 107 of the Copyright Act of 1976, allowance is made for fair use for the purposes including criticism, comment, and news reporting. If any of the owners wish to dispute this you can always reach out. I respect all fellow content creators.
FTC DISCLAIMER: Some of the links above could contain affiliate links, meaning that I get a small commission when you make a purchase using them.
Music used under license from Epidemic Sound.
Thanks to Superhuman for sponsoring this video. Try Superhuman’s AI Chat and SuperDocs, from the makers of Grammarly, today at superhuman.com/practicalmom
Why do we keep buying more stuff, even when we already have everything we need? Let's look at the psychology behind why we buy things, how dopamine, novelty, and the difference between wanting vs. liking influence our spending, and, then, once we know this stuff, the simple ways to stop buying things you don’t need.
0:00 Why everything you own stops feeling special
3:21 Why new stuff feels so exciting
5:57 Everything you own is something you once wanted
8:36 Wanting vs. actually liking something
10:55 How to stop wanting from becoming buying
12:15 You can like something without owning it
13:48 Consider the cost of owning it
15:16 Are you buying the object or the fantasy?
16:36 What to remember the next time you want something new
👋 WHO AM I?
Hi! My name is Kallie Branciforte, AKA That Practical Mom™. I’m here to share practical life hacks to help you get organized realistically, find attainable productivity, and simplify some of the chaos of life.
👉JOIN ME while I challenge to write one article a week for a year! thatpracticalmom.substack.com
For business inquiries: kallie@select.co
____________________________________________
🙌 I’M HERE TO HELP YOU SIMPLIFY YOUR LIFE. Need more?
1. Check out my FREE Printables: thatpracticalmom.substack.com/s/free-printables
2. Grab my “30 Days To a Cleaner Person” e-book: caffeinateandconquerco.com/products/cleaner-in-30-days-e-book-how-anyone-can-learn-to-be-tidy
3. Become a Morning Person in 7 Days: caffeinateandconquerco.com/products/how-to-become-a-morning-person-e-book-and-workbook-bundle
____________________________________________
🤝 Disclaimers and such
Fair use: I believe any clips used in my video fall under the remit of fair use. Under Section 107 of the Copyright Act of 1976, allowance is made for fair use for the purposes including criticism, comment, and news reporting. If any of the owners wish to dispute this you can always reach out. I respect all fellow content creators.
FTC DISCLAIMER: Some of the links above could contain affiliate links, meaning that I get a small commission when you make a purchase using them.
Music used under license from Epidemic Sound.
