Uploaded June 2026 | Updated September 2026, 1 week ago
Whipple Craft Creations Deluxe Set (Epoch Everlasting Play) - 2017
Release Dates and Regional Names:
- North America: September 2017 (Whipple Craft Creations Deluxe Set)
- Japan: Originally introduced as "Whip-ru" (ホイップる) with variant packaging
Platforms:
Toy Store Craft Aisles / Playroom Tabletop Stations
Publisher:
Epoch Everlasting Play LLC
Developer:
Epoch Co., Ltd. Toy Innovation Division
Type:
Decoden-Style Pastry Design Activity Kit
Media:
Compound Whipping Cream Tube and Plastic Pastry Bases
Description and Experience:
The Whipple Craft Creations Deluxe Set is a hands-on, pastry-themed arts and crafts kit launched by Epoch in 2017. Emulating the popular Japanese "Decoden" subculture of decorating items with faux-icing, the kit allows children to step into the role of a master patissier. Using a specially designed pastry bag filled with a unique clay-cream compound, crafters pipe realistic-looking frosting swirls onto various plastic dessert templates. Once garnished with rhinestones, faux fruit, and toppers, the creations air-dry into hard, permanent keepsake treats. The final products can be worn as functional jewelry or shared as keychains.
Key Features:
- Dual-color compound styling utilizing both signature white and pink craft icing tubes
- Large-scale pastry targets including a detailed 2-tier decorative display cake
- Diverse miniature crafting canvases featuring rings, keychains, macaroons, and cupcakes
- Comprehensive accessory assortment including faux fruit, pearls, rhinestones, and decorative toppers
- Special "Wear and Share" attachments to instantly convert dried creations into wearable fashion accessories
Technical Specifications:
- Non-edible, air-drying clay cream compound formulated to mimic the texture of real icing
- Precision star-shaped piping nozzle attachments for intricate, authentic-looking frosting patterns
- Molded high-impact polystyrene plastic base shells for structured dessert foundations
- Integrated storage solution featuring a functional cake keepsake box built into the main display tier
Advertising Description (North America):
"Create 16 collectible pieces with the Whipple Craft Creations Deluxe Set! Whipple is the ultimate craft toy collectible that features special clay crème and icing pens that can be molded into beautiful keepsake designs from cupcakes to donuts, cookies and more! Swirl your icing, decorate with sparkly rhinestones and colorful beads, then wear and share with your best friends! From multi-tiered cakes to cute animal treats, you can become your own pastry chef. Just design, decorate, and let it dry! Available at Amazon!"
Additional Details:
- Age Range: Recommended for children and crafters ages 7 years old and up
- Best for: Kawaii culture enthusiasts, DIY jewelry makers, and fans of miniature collectible crafts
Historical Context:
The Whipple product line arrived in North America during a massive mid-2010s boom in tactile, DIY "satisfying" toys, coinciding with trends like homemade slime and kinetic sand. Epoch capitalized on the Japanese Decoden fashion craze by re-engineering their classic "Whip-ru" line for the Western market. Backed by promotional pushes across physical retailers and digital video platforms like YouTube, the line provided an accessible avenue for children to practice fine motor skills and spatial coordination. Its focus on dual-purpose crafting—where the final product serves as both a toy and a wearable accessory—helped it carve out a unique space in the crowded creative activity market.
Did You Know?
- Despite looking incredibly realistic and mimicking the exact texture of culinary frosting, the icing compound is entirely non-toxic but completely inedible.
- The Deluxe Set is highly sought after by adult hobbyists who use the sturdy base structures for advanced clay crafting projects.
- While the Western release focused heavily on standard sweets, the line frequently crosses over with major characters in Japan, including Hello Kitty and Sylvanian Families collections.
- Piped creations take approximately two to three days to completely cure and harden into solid plastic keepsakes.
- Crafters often use the leftover rhinestones and beads from the Deluxe box to embellish other personal belongings, such as phone cases and stationery. 🍰🧁🎨✨
Whipple Craft Creations Deluxe Set (Epoch Everlasting Play) - 2017
Release Dates and Regional Names:
- North America: September 2017 (Whipple Craft Creations Deluxe Set)
- Japan: Originally introduced as "Whip-ru" (ホイップる) with variant packaging
Platforms:
Toy Store Craft Aisles / Playroom Tabletop Stations
Publisher:
Epoch Everlasting Play LLC
Developer:
Epoch Co., Ltd. Toy Innovation Division
Type:
Decoden-Style Pastry Design Activity Kit
Media:
Compound Whipping Cream Tube and Plastic Pastry Bases
Description and Experience:
The Whipple Craft Creations Deluxe Set is a hands-on, pastry-themed arts and crafts kit launched by Epoch in 2017. Emulating the popular Japanese "Decoden" subculture of decorating items with faux-icing, the kit allows children to step into the role of a master patissier. Using a specially designed pastry bag filled with a unique clay-cream compound, crafters pipe realistic-looking frosting swirls onto various plastic dessert templates. Once garnished with rhinestones, faux fruit, and toppers, the creations air-dry into hard, permanent keepsake treats. The final products can be worn as functional jewelry or shared as keychains.
Key Features:
- Dual-color compound styling utilizing both signature white and pink craft icing tubes
- Large-scale pastry targets including a detailed 2-tier decorative display cake
- Diverse miniature crafting canvases featuring rings, keychains, macaroons, and cupcakes
- Comprehensive accessory assortment including faux fruit, pearls, rhinestones, and decorative toppers
- Special "Wear and Share" attachments to instantly convert dried creations into wearable fashion accessories
Technical Specifications:
- Non-edible, air-drying clay cream compound formulated to mimic the texture of real icing
- Precision star-shaped piping nozzle attachments for intricate, authentic-looking frosting patterns
- Molded high-impact polystyrene plastic base shells for structured dessert foundations
- Integrated storage solution featuring a functional cake keepsake box built into the main display tier
Advertising Description (North America):
"Create 16 collectible pieces with the Whipple Craft Creations Deluxe Set! Whipple is the ultimate craft toy collectible that features special clay crème and icing pens that can be molded into beautiful keepsake designs from cupcakes to donuts, cookies and more! Swirl your icing, decorate with sparkly rhinestones and colorful beads, then wear and share with your best friends! From multi-tiered cakes to cute animal treats, you can become your own pastry chef. Just design, decorate, and let it dry! Available at Amazon!"
Additional Details:
- Age Range: Recommended for children and crafters ages 7 years old and up
- Best for: Kawaii culture enthusiasts, DIY jewelry makers, and fans of miniature collectible crafts
Historical Context:
The Whipple product line arrived in North America during a massive mid-2010s boom in tactile, DIY "satisfying" toys, coinciding with trends like homemade slime and kinetic sand. Epoch capitalized on the Japanese Decoden fashion craze by re-engineering their classic "Whip-ru" line for the Western market. Backed by promotional pushes across physical retailers and digital video platforms like YouTube, the line provided an accessible avenue for children to practice fine motor skills and spatial coordination. Its focus on dual-purpose crafting—where the final product serves as both a toy and a wearable accessory—helped it carve out a unique space in the crowded creative activity market.
Did You Know?
- Despite looking incredibly realistic and mimicking the exact texture of culinary frosting, the icing compound is entirely non-toxic but completely inedible.
- The Deluxe Set is highly sought after by adult hobbyists who use the sturdy base structures for advanced clay crafting projects.
- While the Western release focused heavily on standard sweets, the line frequently crosses over with major characters in Japan, including Hello Kitty and Sylvanian Families collections.
- Piped creations take approximately two to three days to completely cure and harden into solid plastic keepsakes.
- Crafters often use the leftover rhinestones and beads from the Deluxe box to embellish other personal belongings, such as phone cases and stationery. 🍰🧁🎨✨










