Uploaded February 2026 | Updated September 2026, 2 weeks ago

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California’s wine industry is facing a market where local vineyards struggle to find buyers for their grapes. In this episode, Rodney Schatz, owner of Peltier Winery who manages about 1,100 acres of farmland, explains the forces changing how the industry operates and how those pressures are being felt on the ground and beyond wine country.

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Views expressed in this video are the opinions of the host and guests and do not necessarily reflect the views of California Insider.
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