Uploaded July 2025 | Updated September 2026, 1 week ago

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In this special Werner Tech Talk + episode, Chris Byron and Mike Cameron from Werner Fall Protection sits down with James Terry, owner of Roof Life, a family-owned residential roofing company based in Harrisburg, NC. Together, they explore what it means to lead with safety, professionalism, and purpose in the roofing industry.

James shares how Roof Life was founded on the principle of “speaking life” into the roofing trade—and how that philosophy translates into real-world practices like:

- Equipping teams with Werner harnesses, ladders, and walk-through systems for safer transitions
- Maintaining a culture of care and accountability that keeps crews happy, efficient, and protected

You’ll also hear how safety isn’t just a compliance checkbox—it’s a sales advantage, a recruitment tool, and a reflection of leadership. From magnetic shoes to automatic ladder levelers, this episode is packed with practical insights and inspiring takeaways for contractors, safety pros, and homeowners alike.

wernerco.com/us

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