Uploaded September 2022 | Updated September 2026, 2 hours ago
For CES, Autel Robotics was launching a new line of drones. They built a theater with a massive 4k screen, a Dolby surround sound system, and vibrating reclining seats to create an immersive experience. So they wanted videos to match.
We pitched them multiple ideas and the one they gravitated toward was a series of videos showing off the different “elements” specifically fire, wind, and water. This spot was the star of the series. We followed around international phenom, Sarah Hauser telling her story of how she has made a name for herself in the windsurfing world.
We took every opportunity we could to utilize the theater that Autel built by crafting everything from the sound effects to the type of visuals we shot. We even came to CES and did final tweaks to the edits so it was optimized for the theater.
And in case you were wondering, three drones were lost in the ocean while filming this spot.
For CES, Autel Robotics was launching a new line of drones. They built a theater with a massive 4k screen, a Dolby surround sound system, and vibrating reclining seats to create an immersive experience. So they wanted videos to match.
We pitched them multiple ideas and the one they gravitated toward was a series of videos showing off the different “elements” specifically fire, wind, and water. This spot was the star of the series. We followed around international phenom, Sarah Hauser telling her story of how she has made a name for herself in the windsurfing world.
We took every opportunity we could to utilize the theater that Autel built by crafting everything from the sound effects to the type of visuals we shot. We even came to CES and did final tweaks to the edits so it was optimized for the theater.
And in case you were wondering, three drones were lost in the ocean while filming this spot.
