Uploaded June 2025 | Updated September 2026, 3 weeks ago
Unpopular opinion: it's easier than ever to make content for social media 🤯
Audiences are craving authentic and honest content.
My engagement has gone through the roof on Instagram and it's NOT professional photos or fancy reels driving this growth.
It's the simple phone selfies.
It's the carousels that are just an iphone photo with text.
It's the videos made off the cuff in my car.
Your followers don't want a full blown Stephen Spielberg film when they open up their social media.
They want to see the real you.
And that's an advantage for business owners.
Don't let tech or advanced editing techniques stop you from posting content.
🎥 from a recent workshop I taught at @mackenziestudios
Unpopular opinion: it's easier than ever to make content for social media 🤯
Audiences are craving authentic and honest content.
My engagement has gone through the roof on Instagram and it's NOT professional photos or fancy reels driving this growth.
It's the simple phone selfies.
It's the carousels that are just an iphone photo with text.
It's the videos made off the cuff in my car.
Your followers don't want a full blown Stephen Spielberg film when they open up their social media.
They want to see the real you.
And that's an advantage for business owners.
Don't let tech or advanced editing techniques stop you from posting content.
🎥 from a recent workshop I taught at @mackenziestudios
