Uploaded April 2015 | Updated September 2026, 1 hour ago
JaKo Farm avoids the farmers market by selling 95 percent of their products through an on-farm store — using the honor system. While this obviously wouldn’t work for all farms, it’s a fascinating case study in direct marketing in Kansas, of all places. Being from the Wheat State, and around agriculture for most of my childhood, I had to see it for myself.
When I emailed about the prospect of filming, Ken, Judy, Robyn, and Daniel were gracious enough to give me a full-fledged tour during the final days of 2014, even in the sub-zero temperatures and biting winds. Watch the highlights and be thankful that I, and not you, almost lost a right pinky to frostbite.
featuring: Kenneth King
Robyn Mast King
Daniel King
production: Daniel Penner
asst. editor: Ana Sofia Knauf
music: "Dimlight", "Happiness Is", and "Pythagorus" by Podington Bear
cc by 3.0 - podingtonbear.com
photo: Pavel L Photo – Shutterstock (shutterstock.com/pic-156577604/stock-photo-many-cows-in-the-hangar-with-metal-floor-on-a-dairy-farm.html?src=pd-same_artist-156577583-9IsbHYB7I07fn5IZWfGWMw-7)
Help us caption & translate this video!
amara.org/v/QTLL
JaKo Farm avoids the farmers market by selling 95 percent of their products through an on-farm store — using the honor system. While this obviously wouldn’t work for all farms, it’s a fascinating case study in direct marketing in Kansas, of all places. Being from the Wheat State, and around agriculture for most of my childhood, I had to see it for myself.
When I emailed about the prospect of filming, Ken, Judy, Robyn, and Daniel were gracious enough to give me a full-fledged tour during the final days of 2014, even in the sub-zero temperatures and biting winds. Watch the highlights and be thankful that I, and not you, almost lost a right pinky to frostbite.
featuring: Kenneth King
Robyn Mast King
Daniel King
production: Daniel Penner
asst. editor: Ana Sofia Knauf
music: "Dimlight", "Happiness Is", and "Pythagorus" by Podington Bear
cc by 3.0 - podingtonbear.com
photo: Pavel L Photo – Shutterstock (shutterstock.com/pic-156577604/stock-photo-many-cows-in-the-hangar-with-metal-floor-on-a-dairy-farm.html?src=pd-same_artist-156577583-9IsbHYB7I07fn5IZWfGWMw-7)
Help us caption & translate this video!
amara.org/v/QTLL
