Uploaded March 2026 | Updated September 2026, 3 weeks ago
A new model is emerging at the intersection of culture, influence, and commerce. In the new impact economy, brands, creators, technology platforms, and nonprofits are transforming cultural moments and fan communities into powerful engines for loyalty, engagement, and social good. This session, presented by Charitybuzz, explores how partnerships, experiences, and creator influence are redefining philanthropy and brand engagement, and how organizations can activate culture to drive both economic value and lasting impact.
About SXSW:
SXSW dedicates itself to helping creative people achieve their goals. Founded in 1987 in Austin, Texas, SXSW is best known for its conference and festivals that celebrate the convergence of the interactive, film, and music industries. An essential destination for global professionals, SXSW features sessions, showcases, screenings, exhibitions, professional development and a variety of networking opportunities. For more information, please visit sxsw.com.
Connect with SXSW:
Website: sxsw.com
Instagram: instagram.com/sxsw
LinkedIn: linkedin.com/company/sxsw
TikTok: tiktok.com/@sxsw
Bluesky: bsky.app/profile/sxsw.com
Threads: threads.com/@sxsw
A new model is emerging at the intersection of culture, influence, and commerce. In the new impact economy, brands, creators, technology platforms, and nonprofits are transforming cultural moments and fan communities into powerful engines for loyalty, engagement, and social good. This session, presented by Charitybuzz, explores how partnerships, experiences, and creator influence are redefining philanthropy and brand engagement, and how organizations can activate culture to drive both economic value and lasting impact.
About SXSW:
SXSW dedicates itself to helping creative people achieve their goals. Founded in 1987 in Austin, Texas, SXSW is best known for its conference and festivals that celebrate the convergence of the interactive, film, and music industries. An essential destination for global professionals, SXSW features sessions, showcases, screenings, exhibitions, professional development and a variety of networking opportunities. For more information, please visit sxsw.com.
Connect with SXSW:
Website: sxsw.com
Instagram: instagram.com/sxsw
LinkedIn: linkedin.com/company/sxsw
TikTok: tiktok.com/@sxsw
Bluesky: bsky.app/profile/sxsw.com
Threads: threads.com/@sxsw
