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The Business of Fashion | The New Era of Designer Bags: Redefining Leather Goods | #BoFMasterclass @businessoffashion | Uploaded July 2022 | Updated October 2024, 4 minutes ago.
There is good reason why the world’s biggest luxury businesses are so focused on designer bags and leather goods — over the years, they have been consistently big contributors to bottom lines. But the market is now fiercely competitive, demanding greater innovation and deep understanding of fast-evolving consumer expectations.

Please join us on Thursday, July 21 at 16:00 BST / 11:00 EDT to hear BoF Insights’ Diana Lee and Benjamin Schneider in conversation with Ian Earnshaw, global commercial director at Mulberry, and Richard Johnson, chief commercial officer at Mytheresa, as they explore the findings of BoF Insights’ new report, “The New Era of Designer Bags: Redefining Leather Goods” and look at what lies ahead for this $72 billion industry.


Ian Earnshaw, chief commercial officer of Mulberry
Richard Johnson, chief commercial officer of Mytheresa
in conversation with Benjamin Schneider, BoF's senior research lead and Diana Lee, BoF's director of research and analysis.

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ABOUT THE BUSINESS OF FASHION: The Business of Fashion is a next-generation fashion media company conceived for today’s global and hyper-connected world. Founded in 2007 by Imran Amed, BoF is known for its authoritative, agenda-setting point of view on the global fashion industry, and is an indispensable resource for fashion executives, creatives, students, and entrepreneurs in over 200 countries. It has been described as “The Economist of Fashion,” “A Daily Destination for Fashion’s Power Players”, and “The Industry Bible”, businessoffashion.com
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The New Era of Designer Bags: Redefining Leather Goods | #BoFMasterclass @businessoffashion

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