Uploaded March 2019 | Updated September 2026, 3 weeks ago

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Gast: Lee Aase, Communications Director, Social and Digital Innovation of the Mayo Clinic in Rochester Minnesota
Host: Michal Hulik, CMO Radiolutions

In this remarkable talk with Lee, we have discussed his work as Director of the Mayo Clinic Social Media Network (MCSMN). He helps Mayo Clinic develop the best ways to apply social media to promote health, fight disease and improve health care.
Especially in today's world, where medicine and healthcare has more opportunities to reach patients, the proper use of media tools is essential.
Lee also explains what it means to have a "growth mindset" and we discuss the importance of knowledge sharing and medical apprenticeship across nations. What exactly is the legacy of Mayo Brothers?

Check out Mayo Clinic's own Social Media Network:

socialmedia.mayoclinic.org

and their Healthcare Network:

connect.mayoclinic.org