Uploaded July 2025 | Updated September 2026, 59 minutes ago
Outrage gets clicks, and influencers, celebrities, and politicians all know it. This video is a short exploration of how people use rage bait to grow their brands, polarize audiences, and turn controversy into currency.
Check out my latest video: youtube.com/watch?v=aW9HNToedi0&t=52s
Instagram: instagram.com/stateofkait
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Tech:
Camera rstyle.me/+MZqknWePu0yLkyF-3yFK5g
Lens rstyle.me/+hy9ZrHhT8ZOWtO7ZjJVG5Q
Mic rstyle.me/+ydgR-fySJYlhjnREl4HlKA
Key Light rstyle.me/+lQ0_I4-vZ-Uz3gBHwQoPjw
Soft Box rstyle.me/+UM4mlnFg4IEEVzP9AFvZI
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Shop my favorite products here: shopmy.us/stateofkait
Timestamps:
00:00 Intro
01:39 Everything Is Fake Now
04:26 Why Rage Bait Works
06:45 Rage as Branding
08:38 Outrage Marketing
11:01 Consequences
14:38 Outro
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FTC: This video is not sponsored and it is not meant for children. Some links are affiliate and if you click on them I will earn a small commission from your purchase.
Outrage gets clicks, and influencers, celebrities, and politicians all know it. This video is a short exploration of how people use rage bait to grow their brands, polarize audiences, and turn controversy into currency.
Check out my latest video: youtube.com/watch?v=aW9HNToedi0&t=52s
Instagram: instagram.com/stateofkait
____________________________________________________
Tech:
Camera rstyle.me/+MZqknWePu0yLkyF-3yFK5g
Lens rstyle.me/+hy9ZrHhT8ZOWtO7ZjJVG5Q
Mic rstyle.me/+ydgR-fySJYlhjnREl4HlKA
Key Light rstyle.me/+lQ0_I4-vZ-Uz3gBHwQoPjw
Soft Box rstyle.me/+UM4mlnFg4IEEVzP9AFvZI
Discount Codes:
20% off Fitglow: KAIT20 fitglowbeauty.com
20% off Girlactik: KAIT20 girlactik.com
20% off Beachwaver: STATEOFKAIT hbeachwaver.com
20% off Olive & June Kits & Systems: KAIT20 oliveandjune.com
15% off Naturium: KAIT15 naturium.com
15% off Dyad: KAIT15 dyadcandle.com/KAIT15
15% off Em Cosmetics: EM_STATEOFKAIT emcosmetics.com
15% off Bodyography: KAIT15 bodyography.com
15% off Live Tinted: LTKAIT15 livetinted.com
15% off CurrentBody: KAITCB us.currentbody.com
10% off YesStyle: STATEOFKAIT10 yesstyle.com
10% off Luv Aj: KAIT10 luvaj.com
Shop my favorite products here: shopmy.us/stateofkait
Timestamps:
00:00 Intro
01:39 Everything Is Fake Now
04:26 Why Rage Bait Works
06:45 Rage as Branding
08:38 Outrage Marketing
11:01 Consequences
14:38 Outro
____________________________________________________
FTC: This video is not sponsored and it is not meant for children. Some links are affiliate and if you click on them I will earn a small commission from your purchase.
