Uploaded July 2025 | Updated September 2026, 56 minutes ago
What if you could pay for fuel without leaving your car?
In 2017, we deployed research teams on-ground to observe real customer behaviour, from pump queues to payment flow, uncovering friction points in the refuelling experience. These insights became the blueprint for the answer.
Introducing Setel, Malaysia’s first fuel e-payment app! By putting user experience first, we designed a solution that makes fuel, parking, safety, and Mesra rewards more seamless than ever: all from one app.
Find out how tech like Setel is driving our customer-first future at bit.ly/Flow-Setel
#PETRONAS #PassionateAboutProgress #TechAMinute
What if you could pay for fuel without leaving your car?
In 2017, we deployed research teams on-ground to observe real customer behaviour, from pump queues to payment flow, uncovering friction points in the refuelling experience. These insights became the blueprint for the answer.
Introducing Setel, Malaysia’s first fuel e-payment app! By putting user experience first, we designed a solution that makes fuel, parking, safety, and Mesra rewards more seamless than ever: all from one app.
Find out how tech like Setel is driving our customer-first future at bit.ly/Flow-Setel
#PETRONAS #PassionateAboutProgress #TechAMinute










