Sustainable Diets Strategy 6 - Publicise the desirable norm. @TheBehaviouralInsightsTeam
Sustainable Diets Strategy 6 - Publicise the desirable norm.  @TheBehaviouralInsightsTeam
Uploaded January 2020 | Updated September 2026, 2 hours ago
Toby Park of BIT's Energy and Sustainability team, talks about our new report, A Menu for Change, and discusses how communicating the desirable prevailing norm, or the shifting trend, in low-meat diets (e.g. ‘more and more people are cutting back on meat’) could help us foster greener eating habits.
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Sustainable Diets Strategy 6 - Publicise the desirable norm.

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