Uploaded February 2019 | Updated September 2026, 12 hours ago

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📝😮💡 What makes people care about your stories?

Professor Craig Caldwell talks about likability, story structure and setup, the writing process for animators and more...

Caldwell has been teaching storytelling at the University of Utah. He worked as Head of Creative Training at Electronic Arts, Tiburon Studio and 3D Technology Specialist. At Walt Disney Feature Animation he was a story consultant on productions like Mulan, Tarzan, Chicken Little and Bolt.

Here is a summary of some important points from the video:

## The first idea isn't it

At Pixar they know that they have to dig deep to find the story idea that is truly special.

## Put your story to the test

To really find out if your story is working you have to get it out of your brain and into the world. Show it to people, observe how they react and listen to their feedback.