Uploaded August 2019 | Updated September 2026, 1 day ago

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In a recent article over at Bloomberg, it was noted that kids are failing to engage with new Star Wars material, causing a dip in merchandise sales and box office revenue - not to mention the failure of the Galaxy's Edge theme park. Why is this happening, and is there anything Disney can do to reverse this trend? I analyze Disney's failed strategy in this video and postulate on how Star Wars can be saved.

Article In Video:
bloomberg.com/news/articles/2019-08-07/star-wars-is-struggling-to-win-over-the-marvel-generation

LINKS:
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