Uploaded May 2014 | Updated September 2026, 2 hours ago

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At the Association of Fundraising Professionals International Conference on Fundraising in San Antonio, Texas, in March, I did a very short presentation on how to manage your organization's (or your) social media presence in 15 minutes or less. My presentation was actually 9 minutes long, and they started shutting off the lights in the exhibit hall as I wrapped up!

So, I created a Blog with the information as well as this video presentation that is even shorter than my 9 minutes at the AFP Conference: it's FIVE minutes. So there.

Here are the primary tools I mention:
Content aggregator: Feedly
Content queue: Buffer
Feed management: Hootsuite
Follower management: JustUnfollow
Email filters: I don't go into a whole lot of detail here, so check out DottoTech for great tutorials on Gmail.

And the deck was created in HaikuDeck.

--- Alice Ferris

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Alice Ferris Production, 2014
GoalBusters Consulting, LLC