Uploaded July 2026 | Updated September 2026, 2 weeks ago
Ep. 993: Join us as we sit down with Clara Sieg – co-founder and CEO of Loonen, a company rethinking the most foundational thing we consume: water. The idea for Loonen took shape during her IVF journey and pregnancy, when she started paying closer attention to what was actually in her water and realized how hard it was to find water she truly trusted for her family. That personal search became a mission: to make clean, trustworthy water the most dependable thing we drink. In this episode, Clara exposes the biggest misconceptions surrounding bottled water, breaks down what's really happening behind water supply chains, reveals the hidden health risks of plastic bottles and endocrine disruptors, and shares practical advice on water filtration and healthier alternatives for daily consumption.
Ep. 993: Join us as we sit down with Clara Sieg – co-founder and CEO of Loonen, a company rethinking the most foundational thing we consume: water. The idea for Loonen took shape during her IVF journey and pregnancy, when she started paying closer attention to what was actually in her water and realized how hard it was to find water she truly trusted for her family. That personal search became a mission: to make clean, trustworthy water the most dependable thing we drink. In this episode, Clara exposes the biggest misconceptions surrounding bottled water, breaks down what's really happening behind water supply chains, reveals the hidden health risks of plastic bottles and endocrine disruptors, and shares practical advice on water filtration and healthier alternatives for daily consumption.
