WIRED UK | Sandra Wachter: Exploring fairness, privacy and advertising in an algorithmic world @wireduk | Uploaded July 2019 | Updated October 2024, 18 hours ago.
Sandra Wachter is a Lawyer, Associate Professor and Senior Research Fellow at University of Oxford. In this video, Sandra discusses how the law can keep up with new technology. Particularly, she spoke about her recent work on targeted advertising – a big issue for tech giants including Facebook and Amazon. The law already protects against discrimination based on certain identity traits such as race or gender. But targeted advertisers claim to group people according to “affinity” – an aggregate measure of their online behaviour – not identity. Wachter believes, however, that existing concepts in the law may have something to say about discrimination by affinity.
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WIRED is where tomorrow is realized. Through thought-provoking stories and videos, WIRED explores the future of business, innovation, and culture.
Sandra Wachter is a Lawyer, Associate Professor and Senior Research Fellow at University of Oxford. In this video, Sandra discusses how the law can keep up with new technology. Particularly, she spoke about her recent work on targeted advertising – a big issue for tech giants including Facebook and Amazon. The law already protects against discrimination based on certain identity traits such as race or gender. But targeted advertisers claim to group people according to “affinity” – an aggregate measure of their online behaviour – not identity. Wachter believes, however, that existing concepts in the law may have something to say about discrimination by affinity.
ABOUT WIRED PULSE: AI AT THE BARBICAN
450 business executives, technologists and enthusiasts gathered at The Barbican Centre’s Concert Hall in London, for WIRED Pulse: AI at the Barbican on June 15, 2019. Discover some of the fascinating insights from speakers here: wired.uk/ai-event
ABOUT WIRED PULSE AND WIRED EVENTS
The WIRED Pulse series offers an engaging, top-level perspective on how disruptive technology and fast-changing industries - such as artificial intelligence, deep tech and health - are impacting the human experience. The aim is to distill the most pertinent strands of themes within each complex topic and to share it with the wider public as a thought-provoking conversation-starter.
WIRED events shine a spotlight on the innovators, inventors and entrepreneurs who are changing our world for the better. Explore this channel for videos showing on-stage talks, behind-the-scenes action, exclusive interviews and performances from our roster of events. Join us as we uncover the most relevant, up-and-coming trends and meet the people building the future.
ABOUT WIRED
WIRED brings you the future as it happens - the people, the trends, the big ideas that will change our lives. An award-winning printed monthly and online publication. WIRED is an agenda-setting magazine offering brain food on a wide range of topics, from science, technology and business to pop-culture and politics.
CONNECT WITH WIRED
Events: wired.uk/events
Web: http://po.st/WiredVideo
Twitter: http://po.st/TwitterWired
Facebook: http://po.st/FacebookWired
Google+: http://po.st/GoogleWired
Instagram: http://po.st/InstagramWired
Magazine: http://po.st/MagazineWired
Newsletter: http://po.st/NewslettersWired
Still haven’t subscribed to WIRED on YouTube? ►► http://wrd.cm/15fP7B7
Listen to the Get WIRED podcast ►► link.chtbl.com/wired-ytc-desc
Want more WIRED? Get the magazine ►► subscribe.wired.com/subscribe/splits/wired/WIR_YouTube?source=EDT_WIR_YouTube_0_Video_Description_ZZ
Follow WIRED:
Instagram ►►instagram.com/wired
Twitter ►►twitter.com/wired
Facebook ►►facebook.com/wired
Tik Tok ►►tiktok.com/@wired
Get more incredible stories on science and tech with our daily newsletter: https://wrd.cm/DailyYT
Also, check out the free WIRED channel on Roku, Apple TV, Amazon Fire TV, and Android TV.
ABOUT WIRED
WIRED is where tomorrow is realized. Through thought-provoking stories and videos, WIRED explores the future of business, innovation, and culture.
