Uploaded October 2019 | Updated September 2026, 3 weeks ago
Invest in your Iron
Credits : to the team of Project Streedhan
In order to raise awareness about anaemia, and motivate women to focus on their health, Project Streedhan has been launched by DSM (a global major specializing in nutrition and sustainable living).
The powerful images are beautifully brought together by a foot tapping rustic background score, urging women to invest in nourishing their body with iron rich food.
Iron is an essential mineral. "The major reason we need it is that it helps to transport oxygen throughout the body," says Paul Thomas, EdD, RD, a scientific consultant to the National Institutes of Health, Office of Dietary Supplements.
Iron and anaemia
Iron is a mineral that works with other substances to create haemoglobin, the compound that carries oxygen in the blood. Women and men metabolise iron from food at roughly the same rate. However, while men need around 8 mg of iron in their daily diet, women need up to 18 mg (or 27 mg if pregnant).
Women need more iron than men to make up for the amount of iron they lose in their menstrual period. Around 1 mg of iron is lost for every day of bleeding.
Iron deficiency is the most common nutrient deficiency in women. Insufficient iron can lead to anaemia. Common symptoms of anaemia include tiredness and breathlessness. Iron is especially important during pregnancy.
Invest in your Iron
Credits : to the team of Project Streedhan
In order to raise awareness about anaemia, and motivate women to focus on their health, Project Streedhan has been launched by DSM (a global major specializing in nutrition and sustainable living).
The powerful images are beautifully brought together by a foot tapping rustic background score, urging women to invest in nourishing their body with iron rich food.
Iron is an essential mineral. "The major reason we need it is that it helps to transport oxygen throughout the body," says Paul Thomas, EdD, RD, a scientific consultant to the National Institutes of Health, Office of Dietary Supplements.
Iron and anaemia
Iron is a mineral that works with other substances to create haemoglobin, the compound that carries oxygen in the blood. Women and men metabolise iron from food at roughly the same rate. However, while men need around 8 mg of iron in their daily diet, women need up to 18 mg (or 27 mg if pregnant).
Women need more iron than men to make up for the amount of iron they lose in their menstrual period. Around 1 mg of iron is lost for every day of bleeding.
Iron deficiency is the most common nutrient deficiency in women. Insufficient iron can lead to anaemia. Common symptoms of anaemia include tiredness and breathlessness. Iron is especially important during pregnancy.
