Uploaded December 2017 | Updated September 2026, 2 weeks ago

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In a rare interview, legendary producer No I.D. goes deep and gets personal at Chicago Ideas Week. Here, he goes behind-the-scenes and talks about his experience producing Jay-Z's 4:44, including what it took to get Jay-Z to take notice.

Link to the full interview with Fake Shore Drive's Andrew Barber:
chicagoideas.com/videos/no-i-d-on-4-44-and-the-meaning-of-music