Uploaded September 2024 | Updated September 2026, 1 day ago

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By 2025, Generation Alpha will become the largest generation. Shaped in a digital and virtual world, they are certainly different to previous generations. But how are they viewed among the other cohorts? This was the focus of one of our latest insights reports.

In today's episode, our podcast producer, Holly Schaaf, sits down with
McCrindle's Director of Advisory and Future Report host, Ashley Fell, to discuss these fresh insights.

Download the Gen Alpha infographic here:
https://mccrindle.com.au/resource/infographic/generation-alpha-infographic/