Uploaded May 2020 | Updated September 2026, 2 weeks ago
Join FIDM faculty and experts for an online lecture as they explore the changing landscape of digital marketing, retailing, as well as culture and events. Every company and industry has had to make a quick pivot since the start of 2020, creating a new normal that may not be normal for long. Here, FIDM's experts discuss where things stand and what people should be thinking about as we innovate the future.
Special guests include:
Kristen Zimmer: For the past 20 years, Kristen has worked with several entertainment, beauty, and apparel brands. She successfully spearheaded business development, licensing, strategy and marketing for top consumer products companies including SEGA, Alexandra Wagner Skincare, Viacom, and more. Kristen is lauded for her winning collaboration launch between Glamglow and Sonic Gravitymud mask, garnering millions of media impressions and opening a formerly untapped market.
Aneesha DuBois: Aneesha’s professional career spans across music, sports, pop culture and fashion. She held roles at Music Choice in New York City, Comcast Sportsnet in Washington, DC, she was an Associate Producer at E! News Now and the former Fashion PR Director for all brands under Australian Fashion Labels. In 2019 she launched luxe e-commerce company Well(un)known which focuses on emerging brands. She also serves as the site's Creative Director.
About Your Host, Tom Henkenius: Tom is an Emmy award-winning broadcast journalist, director of FIDM’s Bachelor of Arts degree in digital marketing and principal partner at Thunder Communications, a content production company. Tom spent 10 years as a television news journalist after graduating from USC Annenberg. Tom holds a Master's of Science from USC's Iovine and Young Academy in Integrated Design, Business and Technology.
For future FIDM events and lectures, please visit https://fidm.edu/en/calendar.
Join FIDM faculty and experts for an online lecture as they explore the changing landscape of digital marketing, retailing, as well as culture and events. Every company and industry has had to make a quick pivot since the start of 2020, creating a new normal that may not be normal for long. Here, FIDM's experts discuss where things stand and what people should be thinking about as we innovate the future.
Special guests include:
Kristen Zimmer: For the past 20 years, Kristen has worked with several entertainment, beauty, and apparel brands. She successfully spearheaded business development, licensing, strategy and marketing for top consumer products companies including SEGA, Alexandra Wagner Skincare, Viacom, and more. Kristen is lauded for her winning collaboration launch between Glamglow and Sonic Gravitymud mask, garnering millions of media impressions and opening a formerly untapped market.
Aneesha DuBois: Aneesha’s professional career spans across music, sports, pop culture and fashion. She held roles at Music Choice in New York City, Comcast Sportsnet in Washington, DC, she was an Associate Producer at E! News Now and the former Fashion PR Director for all brands under Australian Fashion Labels. In 2019 she launched luxe e-commerce company Well(un)known which focuses on emerging brands. She also serves as the site's Creative Director.
About Your Host, Tom Henkenius: Tom is an Emmy award-winning broadcast journalist, director of FIDM’s Bachelor of Arts degree in digital marketing and principal partner at Thunder Communications, a content production company. Tom spent 10 years as a television news journalist after graduating from USC Annenberg. Tom holds a Master's of Science from USC's Iovine and Young Academy in Integrated Design, Business and Technology.
For future FIDM events and lectures, please visit https://fidm.edu/en/calendar.
