Uploaded April 2026 | Updated September 2026, 2 weeks ago
Why do The Savannah Bananas have a waitlist for tickets 4.2 million people long? They’re creating a game that’s focused on creating fans every night and every generation.
Founder Jesse Cole invented a new type of sports entertainment that draws in customers who become fans for life.
The kind of fans who will say:
“My dad took me… and now I’m taking my kids.”
That goes beyond marketing.
That’s legacy.
🎧 Listen to the full episode of A Bit of Optimism wherever you get your podcasts.
Why do The Savannah Bananas have a waitlist for tickets 4.2 million people long? They’re creating a game that’s focused on creating fans every night and every generation.
Founder Jesse Cole invented a new type of sports entertainment that draws in customers who become fans for life.
The kind of fans who will say:
“My dad took me… and now I’m taking my kids.”
That goes beyond marketing.
That’s legacy.
🎧 Listen to the full episode of A Bit of Optimism wherever you get your podcasts.
