Uploaded October 2021 | Updated September 2026, 2 weeks ago
Copywriter Serves Up Mountain Dew Ice-Flavored Rap Response to W+K Sprite Cover Letter.
A few years ago, copywriter Chase Zreet of Dallas went ad-industry viral with a “Cover Letter” rap tribute to Sprite that scored him a gig at Wieden+Kennedy New York to work on the Sprite account. It worked and Zrett landed the gig.
Here, via Aaron Gough of BBDO San Francisco, is “Ice Ice Baby.” As in Mountain Dew Ice, yo. Don’t call it a diss track.
NOTE: This video is posted strictly for educational purposes and is posted under Fair Use with Creative Commons strictly for Educational purposes only and no claim to copyright ownership.
This posted solely to assist current and future advertising students.
Copywriter Serves Up Mountain Dew Ice-Flavored Rap Response to W+K Sprite Cover Letter.
A few years ago, copywriter Chase Zreet of Dallas went ad-industry viral with a “Cover Letter” rap tribute to Sprite that scored him a gig at Wieden+Kennedy New York to work on the Sprite account. It worked and Zrett landed the gig.
Here, via Aaron Gough of BBDO San Francisco, is “Ice Ice Baby.” As in Mountain Dew Ice, yo. Don’t call it a diss track.
NOTE: This video is posted strictly for educational purposes and is posted under Fair Use with Creative Commons strictly for Educational purposes only and no claim to copyright ownership.
This posted solely to assist current and future advertising students.
