Uploaded February 2026 | Updated September 2026, 2 weeks ago
Everyone thought DC Comics would pass Marvel in 2026. They did it in 2025.
Marvel just lost the #1 spot — and DC is now officially on top. DC’s Absolute Universe surge, led by Scott Snyder and Absolute Batman, has flipped weekly sales rankings while Marvel keeps spamming relaunches with no real plan. If you’ve been watching DC shelf space grow while Marvel’s latest #1s fizzle out, this breaks down why the gap opened and what Marvel would have to change to get back in the fight heading into 2026.
We dive into the hard sales trends behind this shift, DC’s coordinated strategy, Marvel’s endless reboot loop (Ultimate Universe 2.0, X‑Men resets, Spider‑Man shakeups), and how DC’s Compact Comics are changing bookstore and casual reader behavior. It’s all framed around what fans are actually rewarding right now and where your money is really going.
Big thanks to The 616 Comics — the #1 producer-retailer in the comic book industry. Use code THINKINGCRITICAL at checkout for 10% OFF their exclusive variant covers on their site or app: 🔗 the616comics.com
NEXT VIDEO:
🎥 DC’s Sales Numbers Should TERRIFY Marvel
youtu.be/4dSkYlTLe-g
Support the Channel / Join the Community
Support Thinking Critical on Patreon for Exclusive Content
🔗 patreon.com/thinkingcritical
Back Channel Memberships
🔗 youtube.com/@Wes_From_TC/join
🛒 Official Thinking Critical Merch
🔗 redbubble.com/people/T-Critical/shop?asc=u
Covered in this Video
* Marvel Comics losing the market share lead
* DC Comics taking #1 in comic shop sales
* Absolute Universe impact on weekly rankings
* Scott Snyder and Absolute Batman momentum
* Marvel’s relaunch cycle vs DC’s coordinated rollout
* Ultimate Universe 2.0, X-Men resets, Spider-Man changes
* Graphic novel trends and DC Compact Comics
* What this shift means for Marvel heading into 2026
Follow the Channel
📱 TikTok: tiktok.com/@thinking_critical
📸 Instagram: instagram.com/thinkingcrit
📘 Facebook Group: facebook.com/groups/1368359010382132
💬 Discord: discord.gg/uHM3Z68
🎮 Twitch: twitch.tv/thinking_critical_yt
Contact Wes
🐦 Twitter: twitter.com/Wes_from_TC
✉️ Email: wesdigscomic@gmail.com
🔊 Automatic Dubbing Disclaimer
This video includes YouTube’s automatic dubbing feature for non-English speakers. Translations may contain minor errors and do not always reflect tone or expression. You can switch back to the original English track in the settings if needed.
Everyone thought DC Comics would pass Marvel in 2026. They did it in 2025.
Marvel just lost the #1 spot — and DC is now officially on top. DC’s Absolute Universe surge, led by Scott Snyder and Absolute Batman, has flipped weekly sales rankings while Marvel keeps spamming relaunches with no real plan. If you’ve been watching DC shelf space grow while Marvel’s latest #1s fizzle out, this breaks down why the gap opened and what Marvel would have to change to get back in the fight heading into 2026.
We dive into the hard sales trends behind this shift, DC’s coordinated strategy, Marvel’s endless reboot loop (Ultimate Universe 2.0, X‑Men resets, Spider‑Man shakeups), and how DC’s Compact Comics are changing bookstore and casual reader behavior. It’s all framed around what fans are actually rewarding right now and where your money is really going.
Big thanks to The 616 Comics — the #1 producer-retailer in the comic book industry. Use code THINKINGCRITICAL at checkout for 10% OFF their exclusive variant covers on their site or app: 🔗 the616comics.com
NEXT VIDEO:
🎥 DC’s Sales Numbers Should TERRIFY Marvel
youtu.be/4dSkYlTLe-g
Support the Channel / Join the Community
Support Thinking Critical on Patreon for Exclusive Content
🔗 patreon.com/thinkingcritical
Back Channel Memberships
🔗 youtube.com/@Wes_From_TC/join
🛒 Official Thinking Critical Merch
🔗 redbubble.com/people/T-Critical/shop?asc=u
Covered in this Video
* Marvel Comics losing the market share lead
* DC Comics taking #1 in comic shop sales
* Absolute Universe impact on weekly rankings
* Scott Snyder and Absolute Batman momentum
* Marvel’s relaunch cycle vs DC’s coordinated rollout
* Ultimate Universe 2.0, X-Men resets, Spider-Man changes
* Graphic novel trends and DC Compact Comics
* What this shift means for Marvel heading into 2026
Follow the Channel
📱 TikTok: tiktok.com/@thinking_critical
📸 Instagram: instagram.com/thinkingcrit
📘 Facebook Group: facebook.com/groups/1368359010382132
💬 Discord: discord.gg/uHM3Z68
🎮 Twitch: twitch.tv/thinking_critical_yt
Contact Wes
🐦 Twitter: twitter.com/Wes_from_TC
✉️ Email: wesdigscomic@gmail.com
🔊 Automatic Dubbing Disclaimer
This video includes YouTube’s automatic dubbing feature for non-English speakers. Translations may contain minor errors and do not always reflect tone or expression. You can switch back to the original English track in the settings if needed.










