Uploaded May 2026 | Updated September 2026, 2 weeks ago
Endurance road bikes have a reputation for being soft, heavy, or plagued by complex widgets. In this video, we take a deep dive into the long-awaited Time Fluidity—an endurance bike built for 10-hour epic rides that still retains the razor-sharp handling and raw stiffness Time is famous for.
We actually traveled to the Time factory to see how raw carbon fiber and bio-based Dyneema are woven together using their unique braided carbon construction and Resin Transfer Molding (RTM). Chief Engineer Sidd broke down the concept of "directional morphing"—until Tony the CEO literally redacted the most confidential parts of our interview!
Back in the Mapdec workshop in Kendal, we tear down the frame, talk weight specs, explain the highly versatile 52mm headset system, and hit the road to see how it actually handles compared to gimmick-heavy endurance bikes like the Trek Domane and Specialized Roubaix.
⏱️ Video Chapters
0:00 - The New Time Fluidity Out in the Wild
0:48 - Inside the Time Bike Factory (Tour)
1:34 - Braiding Carbon Fiber & Bio-Based Dyneema
3:18 - What the CEO Redacted! (Directional Morphing)
6:43 - Raw Carbon Finishing & Headtube Layout
8:26 - In the Workshop: Frame Features & Real Weights
10:59 - The 52mm Headset System Explained
13:29 - Our Custom Build Spec (Campag Record 13-Speed)
14:44 - Endurance Geometry: Race Bike Handling?
17:34 - No Gimmicks: Why Time Beats Trek & Specialized
20:42 - Price, Value & Weight Comparison
21:55 - Visit Mapdec in Kendal to Demo the Fluidity!
🚲 Custom Build Specs Featured in This Video:
Frame: Time Fluidity (White)
Groupset: Campagnolo Record Platform 13 Wireless (29/45t x 11-36t)
Wheels: Campagnolo Shamal
Tires: 40mm Pirelli P Zero Race
Cockpit: Cane Creek HCR Stem, Deda Zero2 Bars, Time Seatpost
🛠️ About Mapdec
We are a premium custom bike builder and bike fit studio based in Kendal, Lake District. Want to test out the new Time Fluidity for yourself? We have small, medium, and large demos hitting our fleet soon. Get in touch via our website or WhatsApp to book a consultation or build your dream bespoke bike from the frame up.
🔗 Website: mapdec.com
📱 WhatsApp Us: wa.me/message/QBFWVK5YAC5LE1
CALL US on the good old fashioned telephone! +441539312550
If you enjoyed this deep dive, make sure to Subscribe to the channel for more honest, gimmick-free mechanic reviews!
Endurance road bikes have a reputation for being soft, heavy, or plagued by complex widgets. In this video, we take a deep dive into the long-awaited Time Fluidity—an endurance bike built for 10-hour epic rides that still retains the razor-sharp handling and raw stiffness Time is famous for.
We actually traveled to the Time factory to see how raw carbon fiber and bio-based Dyneema are woven together using their unique braided carbon construction and Resin Transfer Molding (RTM). Chief Engineer Sidd broke down the concept of "directional morphing"—until Tony the CEO literally redacted the most confidential parts of our interview!
Back in the Mapdec workshop in Kendal, we tear down the frame, talk weight specs, explain the highly versatile 52mm headset system, and hit the road to see how it actually handles compared to gimmick-heavy endurance bikes like the Trek Domane and Specialized Roubaix.
⏱️ Video Chapters
0:00 - The New Time Fluidity Out in the Wild
0:48 - Inside the Time Bike Factory (Tour)
1:34 - Braiding Carbon Fiber & Bio-Based Dyneema
3:18 - What the CEO Redacted! (Directional Morphing)
6:43 - Raw Carbon Finishing & Headtube Layout
8:26 - In the Workshop: Frame Features & Real Weights
10:59 - The 52mm Headset System Explained
13:29 - Our Custom Build Spec (Campag Record 13-Speed)
14:44 - Endurance Geometry: Race Bike Handling?
17:34 - No Gimmicks: Why Time Beats Trek & Specialized
20:42 - Price, Value & Weight Comparison
21:55 - Visit Mapdec in Kendal to Demo the Fluidity!
🚲 Custom Build Specs Featured in This Video:
Frame: Time Fluidity (White)
Groupset: Campagnolo Record Platform 13 Wireless (29/45t x 11-36t)
Wheels: Campagnolo Shamal
Tires: 40mm Pirelli P Zero Race
Cockpit: Cane Creek HCR Stem, Deda Zero2 Bars, Time Seatpost
🛠️ About Mapdec
We are a premium custom bike builder and bike fit studio based in Kendal, Lake District. Want to test out the new Time Fluidity for yourself? We have small, medium, and large demos hitting our fleet soon. Get in touch via our website or WhatsApp to book a consultation or build your dream bespoke bike from the frame up.
🔗 Website: mapdec.com
📱 WhatsApp Us: wa.me/message/QBFWVK5YAC5LE1
CALL US on the good old fashioned telephone! +441539312550
If you enjoyed this deep dive, make sure to Subscribe to the channel for more honest, gimmick-free mechanic reviews!










