Losing Kobe Bryant as a Client Led To Something Bigger @Beyondamillion
Losing Kobe Bryant as a Client Led To Something Bigger  @Beyondamillion
Uploaded May 2026 | Updated September 2026, 3 weeks ago
Tom Patterson shares the story of almost partnering with Kobe Bryant and how losing that opportunity unexpectedly led to an even bigger breakthrough for Tommy John.

After months of conversations and plans for a major partnership, Kobe ultimately decided to stay focused on sports-related endorsements. For Tom, it felt like a huge setback.

But just three months later, Howard Stern discovered the brand… and changed the trajectory of the business forever.

The lesson: some of the biggest breakthroughs happen right after the moments that make entrepreneurs want to quit.

#entrepreneurship #kobebryant #businessgrowth #mindset

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Losing Kobe Bryant as a Client Led To Something Bigger

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