He Built 7 Hospitality Brands in One of the Hardest Industries @Beyondamillion
He Built 7 Hospitality Brands in One of the Hardest Industries  @Beyondamillion
Uploaded March 2026 | Updated September 2026, 3 weeks ago
Opening a night club or restaurant looks fun from the outside, but behind the scenes it’s one of the most operationally complex businesses you can start.

That’s why I was interested in speaking with Jack Zimmermann. After managing a team of over 200 people at XS in Las Vegas during its $100M/year peak, he returned to Austin to build Nova Hospitality, a portfolio of hospitality concepts including TenTen, Devil May Care, The Well, Mayfair, Neptune Sushi, LZR, and Coffee & Chill Austin.

Most founders in this space struggle to make even a single concept work, and somehow Jack’s been able to start and scale 7.

I wanted to find out how he decides which concepts to launch, how he funds them, and how he manages the risk and pressure that comes with leading hundreds of people.

You don’t have to be a restaurateur to get value from this one. Let’s get into it!

#entrepreneurship #restaurant #hospitality

Key Takeaways with Jack Zimmermann

00:00 Running A $100M Vegas Nightclub
05:34 Why Clubs Must Constantly Find New Customers
07:22 Running Multiple Hospitality Concepts Successfully
09:45 The Shift In Alcohol Consumption
11:59 Taking Big Swings in Austin
14:53 New Locations vs Brand New Concepts
18:40 Using Partnerships To Expand Faster
21:08 Why Hospitality is So Hard
23:42 Staying Healthy in the Hospitality Industry
25:02 Letting Your Team Put Out the Fires
26:49 Funding Through Strategic Partnerships
30:24 How To Build A Hospitality Concept
35:28 What He Personally Refuses To Delegate
39:33 Leadership Advice That Stuck
40:28 Non-Negotiable Operating Principle
41:38 Where Austin Hospitality Is Headed
45:47 Advice For New Entrepreneurs

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Beyond A Million is a business podcast that reveals the scaling secrets of 8, 9 and 10-figure entrepreneurs. Every week, we share an exclusive behind-the-scenes look at the best business growth strategies that work.

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✅ How Ryan Pineda Runs His 8-Figure Businesses: youtu.be/E38jB5KFe1Q
✅ Roland Frasier Talks Profit & Investing: youtu.be/487foTCVWk4

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He Built 7 Hospitality Brands in One of the Hardest Industries

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