Social Media Examiner | LinkedIn Written Content Strategy: From Ideas to Stories and Beyond @SocialMediaExaminer | Uploaded May 2024 | Updated October 2024, 20 hours ago.
Are your LinkedIn posts getting the reach and engagement you need? Looking for a written post formula you can repurpose? Explore a content strategy on LinkedIn using the written word.

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👁️‍🗨️ About Michaela Alexis
– Website mickalexis.com
– Course linkedin.com/learning/marketing-copywriting-for-social-media
– Resources & Offers mickalexis.com/sme
– LinkedIn linkedin.com/in/michaelaalexis

🔗 Other Notes From This Episode
– Find other products, tools, and resources mentioned in this episode socialmediaexaminer.com/linkedin-written-content-strategy-from-ideas-to-stories-and-beyond
– Connect with Michael Stelzner (@Stelzner) on Instagram instagram.com/stelzner
– Connect with Michael Stelzner on X twitter.com/mike_stelzner

⏰ Timestamps
00:00 Intro
00:33 About Michaela Alexis
01:17 Why the Written Word Matters on LinkedIn
05:41 How to Create a LinkedIn Written Content Strategy: Reframe Your Mindset
12:29 How to Create a LinkedIn Written Content Strategy: Generate Content Ideas
19:31 How to Create a LinkedIn Written Content Strategy: Craft a Compelling Story
35:48 How to Create a LinkedIn Written Content Strategy: Embed the Lesson
42:43 How to Create a LinkedIn Written Content Strategy: Encourage Engagement

#SocialMediaExaminer #SocialMediaMarketingPodcast #LinkedInMarketing