Uploaded April 2019 | Updated September 2026, 1 hour ago
Kelvin Campbell has written an incredible resource, his book, Massive Small, that is changing the world. He explores how we need to shift to more bottom-up, small approaches for big, top-down approaches. This is part two of a two part interview. "Amazon is bigness. Amazon will fail. Because giantism is the first sign of failure."
Kelvin Campbell has written an incredible resource, his book, Massive Small, that is changing the world. He explores how we need to shift to more bottom-up, small approaches for big, top-down approaches. This is part two of a two part interview. "Amazon is bigness. Amazon will fail. Because giantism is the first sign of failure."
