Uploaded December 2025 | Updated September 2026, 1 hour ago
Fondue is Switzerland’s national dish, but did you know it was actually used to solve a cheese crisis? In the early 20th century, the country had mountains of cheese. So the Swiss Cheese Union, a literal dairy cartel, launched a marketing campaign for melted cheese to get rid of the surplus. Would you fall for this kind of advertising? #dweuromaxx #switzerland #reels
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Fondue is Switzerland’s national dish, but did you know it was actually used to solve a cheese crisis? In the early 20th century, the country had mountains of cheese. So the Swiss Cheese Union, a literal dairy cartel, launched a marketing campaign for melted cheese to get rid of the surplus. Would you fall for this kind of advertising? #dweuromaxx #switzerland #reels
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Subscribe to DW Food:
bit.ly/DWFood_Sub
DW Food brings you the perfect blend of culinary trends, easy DIY recipes, exciting food secrets & a look behind the scenes of Europe’s culinary culture.










