Uploaded October 2025 | Updated September 2026, 1 week ago

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Learn more on Meta's Engineering blog here: engineering.fb.com/2025/11/04/video-engineering/video-invisible-watermarking-at-scale

Invisible watermarking (IW) is a powerful media processing technique that enables embedding of a small amount of data into media that's imperceptible to humans but detectable by software. This technology offers a robust solution for content provenance tagging, enabling the identification of the source of content to support various use cases.

This talk covers scaling an IW solution from a research model to a production deployment, adapting to challenges and constraints presented by real-world use cases.