Uploaded August 2026 | Updated September 2026, 3 weeks ago
How do you convince talented people to join your game project when you cannot afford to pay competitive salaries? Rob Carroll, CEO of Roll Craft, discussed exactly that when he joined us on the IndieGameBusiness Podcast.
When money is limited, recruiting becomes about much more than simply posting an opening. You need a compelling vision, trust, realistic expectations, and a reason for people to believe that spending their time on the project is worthwhile. Rob shares his perspective on building a team when resources are still extremely limited.
Learn more about Rob and Roll Craft:
linkedin.com/in/rcarroll23
facebook.com/rollcraft.games
instagram.com/rollcraft_adventure
IndieGameBusiness brings together game developers, publishers, investors, service providers, and industry professionals to share practical advice about building, funding, marketing, publishing, and growing video games.
Join the IndieGameBusiness Discord community to meet other developers, ask questions, share your work, and connect with industry professionals:
discord.gg/indiegamebusiness
IndieGameBusiness is part of a larger family of companies supporting the game industry:
Powell Group Consulting helps developers and studios with publishing strategy, business development, funding, marketing, and industry connections.
powellgroupconsulting.com
Blue Ridge Games publishes games while helping creative teams bring their projects to market.
blueridgegames.com
IndieGameBusiness provides educational content, industry conversations, live events, networking opportunities, and resources for game developers.
indiegamebusiness.com
How do you convince talented people to join your game project when you cannot afford to pay competitive salaries? Rob Carroll, CEO of Roll Craft, discussed exactly that when he joined us on the IndieGameBusiness Podcast.
When money is limited, recruiting becomes about much more than simply posting an opening. You need a compelling vision, trust, realistic expectations, and a reason for people to believe that spending their time on the project is worthwhile. Rob shares his perspective on building a team when resources are still extremely limited.
Learn more about Rob and Roll Craft:
linkedin.com/in/rcarroll23
facebook.com/rollcraft.games
instagram.com/rollcraft_adventure
IndieGameBusiness brings together game developers, publishers, investors, service providers, and industry professionals to share practical advice about building, funding, marketing, publishing, and growing video games.
Join the IndieGameBusiness Discord community to meet other developers, ask questions, share your work, and connect with industry professionals:
discord.gg/indiegamebusiness
IndieGameBusiness is part of a larger family of companies supporting the game industry:
Powell Group Consulting helps developers and studios with publishing strategy, business development, funding, marketing, and industry connections.
powellgroupconsulting.com
Blue Ridge Games publishes games while helping creative teams bring their projects to market.
blueridgegames.com
IndieGameBusiness provides educational content, industry conversations, live events, networking opportunities, and resources for game developers.
indiegamebusiness.com










