Uploaded September 2025 | Updated September 2026, 1 week ago
Sarah Watts is an illustrator, art educator, and surface designer for Ruby Star Society.
After earning a degree in illustration from Ringling College, she began in children’s fashion before launching her first fabric collection with Blend Fabrics and becoming a founding designer at Cotton+Steel. Now with Ruby Star Society, she’s created dozens of collections rooted in storytelling and play, and has collaborated with over 40 companies, including Target, Hallmark, and Penguin Books.
Sarah also teaches Photoshop, surface design, and drawing to hundreds of students through her flagship course From Paint to Pattern and her sketchbook membership, Sketchbook Squad. She recently launched Craftedmoon, a sewing-themed stationery brand, made for crafty homebodies who love cats, creativity, and a little mischief.
In this video, she discusses her creative journey, how art has allowed her to build creative connections with other artists and designers as well as with the countless people who have bought and created quilts and other items with her designs, and how the new Cintiq 16 is a crucial part of her workflow.
To learn more about Sarah, visit:
- sarahwatts.com
- craftedmoon.com
- Join her substack: sarahwattsart.substack.com
- tiktok.com/@wattsalot
- instagram.com/wattsalot
- youtube.com/c/sarahwatts
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Sarah Watts is an illustrator, art educator, and surface designer for Ruby Star Society.
After earning a degree in illustration from Ringling College, she began in children’s fashion before launching her first fabric collection with Blend Fabrics and becoming a founding designer at Cotton+Steel. Now with Ruby Star Society, she’s created dozens of collections rooted in storytelling and play, and has collaborated with over 40 companies, including Target, Hallmark, and Penguin Books.
Sarah also teaches Photoshop, surface design, and drawing to hundreds of students through her flagship course From Paint to Pattern and her sketchbook membership, Sketchbook Squad. She recently launched Craftedmoon, a sewing-themed stationery brand, made for crafty homebodies who love cats, creativity, and a little mischief.
In this video, she discusses her creative journey, how art has allowed her to build creative connections with other artists and designers as well as with the countless people who have bought and created quilts and other items with her designs, and how the new Cintiq 16 is a crucial part of her workflow.
To learn more about Sarah, visit:
- sarahwatts.com
- craftedmoon.com
- Join her substack: sarahwattsart.substack.com
- tiktok.com/@wattsalot
- instagram.com/wattsalot
- youtube.com/c/sarahwatts
-------------------
Subscribe to our channel and Follow us on social media:
Instagram: instagram.com/wacom
Twitter: twitter.com/wacom
Facebook: facebook.com/Wacom
TikTok: tiktok.com/@wacom.com
Visit our eStore:
estore.wacom.com
