Uploaded June 2025 | Updated September 2026, 2 days ago
Shannon Watts turned personal outrage into collective action. In this episode of Hello Monday, host Jessi Hempel speaks with Shannon, the founder of Moms Demand Action, about her transformation from PR executive to leading one of the largest grassroots movements for gun safety in the U.S. Shannon shares the powerful story of how she channeled grief and rage into meaningful change after the Sandy Hook tragedy. Her new book, Fired Up, is a guide for anyone looking to turn their spark into a movement.
Tune in to hear Shannon’s insights on:
• Why journaling became her lifeline and roadmap for personal transformation
• The challenges and triumphs of building a grassroots movement from scratch
• How women, especially mothers, are the hidden engine of societal change
• Pivotal lessons for summoning courage and overcoming resistance to change
Subscribe to the Hello Monday newsletter for more on building a work life on your own terms: bit.ly/HelloMondayNewsletter
#linkedinnews
#HelloMonday
#mothers
#societalchange
#MomsDemandAction
#ShannonWatts
00:00 - Intro: A tragedy that sparked a movement
01:16 - The unstoppable mom behind Moms Demand Action
02:31 - From Watergate dreams to a high-powered PR career
03:14 - Stress, eczema, and a life-changing epiphany
06:13 - How journaling became Shannon’s roadmap to change
07:29 - The Sandy Hook massacre: from folding laundry to taking action
09:49 - The birth of 1 million moms for gun control
12:56 - Why moms make powerful activists
16:46 - Turning “no” into determination
21:03 - Avoiding founder’s syndrome in a lifelong movement
24:47 - How bold moves fired up voices
27:24 - Conclusion
Shannon Watts turned personal outrage into collective action. In this episode of Hello Monday, host Jessi Hempel speaks with Shannon, the founder of Moms Demand Action, about her transformation from PR executive to leading one of the largest grassroots movements for gun safety in the U.S. Shannon shares the powerful story of how she channeled grief and rage into meaningful change after the Sandy Hook tragedy. Her new book, Fired Up, is a guide for anyone looking to turn their spark into a movement.
Tune in to hear Shannon’s insights on:
• Why journaling became her lifeline and roadmap for personal transformation
• The challenges and triumphs of building a grassroots movement from scratch
• How women, especially mothers, are the hidden engine of societal change
• Pivotal lessons for summoning courage and overcoming resistance to change
Subscribe to the Hello Monday newsletter for more on building a work life on your own terms: bit.ly/HelloMondayNewsletter
#linkedinnews
#HelloMonday
#mothers
#societalchange
#MomsDemandAction
#ShannonWatts
00:00 - Intro: A tragedy that sparked a movement
01:16 - The unstoppable mom behind Moms Demand Action
02:31 - From Watergate dreams to a high-powered PR career
03:14 - Stress, eczema, and a life-changing epiphany
06:13 - How journaling became Shannon’s roadmap to change
07:29 - The Sandy Hook massacre: from folding laundry to taking action
09:49 - The birth of 1 million moms for gun control
12:56 - Why moms make powerful activists
16:46 - Turning “no” into determination
21:03 - Avoiding founder’s syndrome in a lifelong movement
24:47 - How bold moves fired up voices
27:24 - Conclusion

![Mathieu Flamini went from hating chemistry in school to CEO of a biochemical company
Is there a leading figure, or company, within the #sustainability movement you admire?
Regardless of what your answer is, it’s clear that GFBiochemicals (GFB) is aiming to be one. The Paris-based company, which announced a €15 million funding round earlier this year, is dedicated to combating climate change by producing “green” alternatives to the petrochemicals that serve as key ingredients in the making of household products like shampoo and detergent.
“What were trying to achieve here is to target ingredients which are used in our products of every day… And we are replacing those ingredients by bio-based ingredients, which [are] coming from agriculture waste, and which are much safer for people and much safer for the planet,” CEO Mathieu Flamini told LinkedIn News senior editor Joseph Milord.
Flamini also happens to be a former French national soccer team player. He co-founded GFB over a decade ago while still actively playing and assumed the role of chief executive earlier this year.
Check out the video below to learn more about Flamini, GFBiochemicals and its goal of taking on the petrochemical industry. Mathieu Flamini went from hating chemistry in school to CEO of a biochemical company](https://i.ytimg.com/vi/LgAWrZEaP7Y/mqdefault.jpg)








