Uploaded August 2025 | Updated September 2026, 1 week ago
I want to help you build you brand on YouTube! Join the YouTube Bootcamp to establish your brand on YouTube and get the feedback you need to grow: erikavieira.net/bootcamp-waitlist
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👩🏻🎓Learning resources from me!
✨ Join my LIVE Masterclass happening soon!
erikavieira.net/masterclass
👉🏻 Join the bootcamp waitlist if you want personalized coaching and feedback on your channel!
erikavieira.net/Bootcamp
▪️▪️▪️▪️▪️
Leila Hormozi is the founder of Acquisition.com and a YouTube creator whose focus is around scaling businesses, establishing brands, and helping people establish themselves as CEOs and executives. She created a video where she shared her rebranding strategy that is very applicable to you as a YouTube creator looking to establish yourself as a brand on the YouTube platform. In today's video, I'll be sharing how you can apply Leila Hormozi's genius rebrand strategy to your YouTUbe channel!
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👀 Here are some other videos you might enjoy:
• The Rise, Fall and YouTube Return of TikTok Queen Alix Earle - youtu.be/lfzGyOJ9lZk
• The Shady Skincare YouTuber Who Built a $355M Empire (Naturium & Susan Yara) - youtu.be/JNMJWHf8oIU
• Copy This to Join the Top 1% on YouTube (Ali Abdaal’s Secret) - youtu.be/jXKVAea4IbY
00:00 Lessons from Leila
00:36 The Truth About YouTube Success
02:40 Your Brand is Your Reputation
04:56 The Pain that Drives Change
08:02 Changing Your Environment
11:19 Consistency Builds Brands
15:35 The 7% Delusion Factor
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🎥 Videos Mentioned:
• DON’T Try to "Rebrand" Yourself Until You Watch This... (Seriously): youtube.com/watch?v=IcA7xvkAcpk
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👩🏻 Who is Erika Vieira?
My name is Erika Vieira I am a YouTube channel producer, strategist and coach for 8+ years. I have produced dozens of YouTube channels and coached over 1,500 female entrepreneurs and creatives. My mission is to help high achieving women grow a YouTube following to leverage for more impact, income and influence.
Follow me on Instagram:
instagram.com/youryoutubecoach
▪️▪️▪️▪️▪️
More things you'll want to check out!
🆓 FREE 32 Page YouTube Video Ideas Ebook!
masterclass.erikavieira.net/first1000
💫 Struggling with camera confidence as a creator? Get my Capture Your Confidence Course:
erikavieira.net/confidence
✨ Grab my my Audience Attraction System mini course here:
erikavieira.net/yaas
🎥 YOUTUBE BOOTCAMP FOR WOMEN:
Are you looking for support, coaching, community and proven systems that will help you achieve your YouTube goals? Join a unique, comprehensive YouTube growth bootcamp that will help you 10x your growth on YouTube and bring you the financial and creative freedom you want.
Add your name to the waitlist HERE 👉🏻 erikavieira.net/bootcamp-waitlist
👩💼 1:1 YOUTUBE COACHING:
Are you wanting to go full time on YouTube within 3 months or are already full time and are wanting to invest in 1:1 coaching for your YouTube channel for rapid growth?
Apply HERE to be considered 👉🏻 erikavieira.net/coaching
👩💻 Are you a business looking for strategic channel management? Please email my team at support@erikavieira.net with Strategic Channel Management in the Subject.
▪️▪️▪️▪️▪️
💻 YOUTUBE OPTIMIZATION PLUG-IN I RECOMMEND
❤️Poppy AI, my new favorite AI tool for YouTube creators!
getpoppy.ai/?affiliate=yourytcoach
Use code ErikaV for $25 off plus theres a 30 day money back guarantee!
🤩 TubeBuddy
Use the code ErikasBuddy to get 20% off
tubebuddy.com/Beautyandthevlog
👩🏻🏫 Course Creation Platform I use and recommend:
app.kajabi.com/r/oFsCzB2V/t/4ir2vpn9
*Links included are affiliate links🙂
🎙️ MY RECOMMENDED YOUTUBE/PODCASTING EQUIPMENT
Check out my Amazon storefront👇🏼
amzn.to/453cfkr
*Links included are affiliate links 🙂
*Erika Vieira is a participant in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for sites to earn advertising fees by advertising and linking to www.amazon.com.
**Disclaimers: all opinions are my own, sponsors are acknowledged. Links in the description are typically affiliate links that let you help support the podcast and channel at no extra cost.
🎵Music Credit:
'Ascension' by Scott Buckley - released under CC-BY 4.0. www.scottbuckley.com.au
'This Too Shall Pass' by Scott Buckley - released under CC-BY 4.0. www.scottbuckley.com.au
'Chasing Daylight' by Scott Buckley - released under CC-BY 4.0. www.scottbuckley.com.au
'Freedom' by Scott Buckley - released under CC-BY 4.0. www.scottbuckley.com.au
‘Winter Waltz’ by Scott Buckley – released under CC-BY 4.0. www.scottbuckley.com.au
‘Meanwhile’ by Scott Buckley – released under CC-BY 4.0. www.scottbuckley.com.au
‘Effervescence’ by Scott Buckley – released under CC-BY 4.0. www.scottbuckley.com.au
‘Incredulity’ by Scott Buckley – released under CC-BY 4.0. www.scottbuckley.com.au
I want to help you build you brand on YouTube! Join the YouTube Bootcamp to establish your brand on YouTube and get the feedback you need to grow: erikavieira.net/bootcamp-waitlist
▪️▪️▪️▪️▪️
👩🏻🎓Learning resources from me!
✨ Join my LIVE Masterclass happening soon!
erikavieira.net/masterclass
👉🏻 Join the bootcamp waitlist if you want personalized coaching and feedback on your channel!
erikavieira.net/Bootcamp
▪️▪️▪️▪️▪️
Leila Hormozi is the founder of Acquisition.com and a YouTube creator whose focus is around scaling businesses, establishing brands, and helping people establish themselves as CEOs and executives. She created a video where she shared her rebranding strategy that is very applicable to you as a YouTube creator looking to establish yourself as a brand on the YouTube platform. In today's video, I'll be sharing how you can apply Leila Hormozi's genius rebrand strategy to your YouTUbe channel!
▪️▪️▪️▪️▪️
👀 Here are some other videos you might enjoy:
• The Rise, Fall and YouTube Return of TikTok Queen Alix Earle - youtu.be/lfzGyOJ9lZk
• The Shady Skincare YouTuber Who Built a $355M Empire (Naturium & Susan Yara) - youtu.be/JNMJWHf8oIU
• Copy This to Join the Top 1% on YouTube (Ali Abdaal’s Secret) - youtu.be/jXKVAea4IbY
00:00 Lessons from Leila
00:36 The Truth About YouTube Success
02:40 Your Brand is Your Reputation
04:56 The Pain that Drives Change
08:02 Changing Your Environment
11:19 Consistency Builds Brands
15:35 The 7% Delusion Factor
▪️▪️▪️▪️▪️
🎥 Videos Mentioned:
• DON’T Try to "Rebrand" Yourself Until You Watch This... (Seriously): youtube.com/watch?v=IcA7xvkAcpk
▪️▪️▪️▪️▪️
👩🏻 Who is Erika Vieira?
My name is Erika Vieira I am a YouTube channel producer, strategist and coach for 8+ years. I have produced dozens of YouTube channels and coached over 1,500 female entrepreneurs and creatives. My mission is to help high achieving women grow a YouTube following to leverage for more impact, income and influence.
Follow me on Instagram:
instagram.com/youryoutubecoach
▪️▪️▪️▪️▪️
More things you'll want to check out!
🆓 FREE 32 Page YouTube Video Ideas Ebook!
masterclass.erikavieira.net/first1000
💫 Struggling with camera confidence as a creator? Get my Capture Your Confidence Course:
erikavieira.net/confidence
✨ Grab my my Audience Attraction System mini course here:
erikavieira.net/yaas
🎥 YOUTUBE BOOTCAMP FOR WOMEN:
Are you looking for support, coaching, community and proven systems that will help you achieve your YouTube goals? Join a unique, comprehensive YouTube growth bootcamp that will help you 10x your growth on YouTube and bring you the financial and creative freedom you want.
Add your name to the waitlist HERE 👉🏻 erikavieira.net/bootcamp-waitlist
👩💼 1:1 YOUTUBE COACHING:
Are you wanting to go full time on YouTube within 3 months or are already full time and are wanting to invest in 1:1 coaching for your YouTube channel for rapid growth?
Apply HERE to be considered 👉🏻 erikavieira.net/coaching
👩💻 Are you a business looking for strategic channel management? Please email my team at support@erikavieira.net with Strategic Channel Management in the Subject.
▪️▪️▪️▪️▪️
💻 YOUTUBE OPTIMIZATION PLUG-IN I RECOMMEND
❤️Poppy AI, my new favorite AI tool for YouTube creators!
getpoppy.ai/?affiliate=yourytcoach
Use code ErikaV for $25 off plus theres a 30 day money back guarantee!
🤩 TubeBuddy
Use the code ErikasBuddy to get 20% off
tubebuddy.com/Beautyandthevlog
👩🏻🏫 Course Creation Platform I use and recommend:
app.kajabi.com/r/oFsCzB2V/t/4ir2vpn9
*Links included are affiliate links🙂
🎙️ MY RECOMMENDED YOUTUBE/PODCASTING EQUIPMENT
Check out my Amazon storefront👇🏼
amzn.to/453cfkr
*Links included are affiliate links 🙂
*Erika Vieira is a participant in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for sites to earn advertising fees by advertising and linking to www.amazon.com.
**Disclaimers: all opinions are my own, sponsors are acknowledged. Links in the description are typically affiliate links that let you help support the podcast and channel at no extra cost.
🎵Music Credit:
'Ascension' by Scott Buckley - released under CC-BY 4.0. www.scottbuckley.com.au
'This Too Shall Pass' by Scott Buckley - released under CC-BY 4.0. www.scottbuckley.com.au
'Chasing Daylight' by Scott Buckley - released under CC-BY 4.0. www.scottbuckley.com.au
'Freedom' by Scott Buckley - released under CC-BY 4.0. www.scottbuckley.com.au
‘Winter Waltz’ by Scott Buckley – released under CC-BY 4.0. www.scottbuckley.com.au
‘Meanwhile’ by Scott Buckley – released under CC-BY 4.0. www.scottbuckley.com.au
‘Effervescence’ by Scott Buckley – released under CC-BY 4.0. www.scottbuckley.com.au
‘Incredulity’ by Scott Buckley – released under CC-BY 4.0. www.scottbuckley.com.au
