Bloomberg Originals | How Joe Freshgoods Turned Viral T-Shirts Into a Global Brand @business | Uploaded 1 week ago | Updated 6 hours ago
Designer and Creative Director Joe Freshgoods takes us on a journey from selling homemade t-shirts at his high school in Chicago to breaking through as one of the hottest designers in streetwear, collaborating with brands like Lollapalooza and New Balance and even the Olympics. In this episode, he sits down with Noah Callahan-Bever to discuss how he rose from a retail employee at a local boutique to taking charge of his own clothing brand. From shirts designed for the Obamas to creating an alternate jersey for the Chicago Bears, he built a global design career all while sticking to his Chicago roots.
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Designer and Creative Director Joe Freshgoods takes us on a journey from selling homemade t-shirts at his high school in Chicago to breaking through as one of the hottest designers in streetwear, collaborating with brands like Lollapalooza and New Balance and even the Olympics. In this episode, he sits down with Noah Callahan-Bever to discuss how he rose from a retail employee at a local boutique to taking charge of his own clothing brand. From shirts designed for the Obamas to creating an alternate jersey for the Chicago Bears, he built a global design career all while sticking to his Chicago roots.
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Like this video? Subscribe: http://www.youtube.com/Bloomberg?sub_confirmation=1
Get unlimited access to Bloomberg.com for $1.99/month for the first 3 months: bloomberg.com/subscriptions?in_source=YoutubeOriginals
Bloomberg Originals offers bold takes for curious minds on today’s biggest topics. Hosted by experts covering stories you haven’t seen and viewpoints you haven’t heard, you’ll discover cinematic, data-led shows that investigate the intersection of business and culture. Exploring every angle of climate change, technology, finance, sports and beyond, Bloomberg Originals is business as you’ve never seen it.
Subscribe for business news, but not as you've known it: exclusive interviews, fascinating profiles, data-driven analysis, and the latest in tech innovation from around the world.
Visit our partner channel Bloomberg Quicktake for global news and insight in an instant.
