The Business of Fashion | How E-Commerce and SMEs Are Transforming Africa’s Fashion Industries | #BoFLive @businessoffashion | Uploaded July 2023 | Updated October 2024, 5 hours ago.
The rise of ride sharing and delivery apps are mitigating the challenges of last mile delivery in key markets across Africa. Increasingly, domestic entrepreneurs are tapping the opportunity by leveraging exponential growth of digital connectivity through social media use on the continent to drive business growth — developing logistics networks and consumer behaviour in the process.
A report published by Ananse, ‘Unleashing the Commercial Potential of African Creatives Through Digital Technology’, created in partnership with Mastercard, Botho Emerging Markets Group and the African Development Bank’s Fashionomics, outlines how entrepreneurial ventures are transforming the African business landscape and investigates technology’s role in accelerating industry transformation and influencing consumer behaviour on the continent.
Please join us on Wednesday, July 19 at 16:00 BST / 11:00 EDT for #BoFLIVE as BoF’s Head of Content Strategy, Robin Mellery-Pratt is joined by two of the authors of the report, Samuel Mensah, founder of Ananse, and Chioma Nwagboso of the Mastercard foundation, along with her colleague Mercy Mutua, Head of Access to Finance at the Mastercard Foundation, to discover how entrepreneurship, access to finance and technology as well as the potential of the AfCFTA trade agreement are transforming business opportunities in Africa.
Samuel Mensah, Chief Executive, Ananse Africa
Chioma Nwagboso, Program Lead, Creatives, Mastercard Foundation
Mercy Mutua, Head of Access to Finance, Mastercard Foundation
in conversation with Robin Mellery-Pratt
This #BoFLIVE is in partnership with Ananse.
BoF may film video content and capture images from #BoFLive events. By participating in the events, you consent to being filmed and/or photographed for such purpose. If you do not wish to appear, please do not turn on your camera.
CONNECT WITH THE BUSINESS OF FASHION:
Web: businessoffashion.com
Twitter: twitter.com/BoF
Facebook: facebook.com/businessoffashion
Instagram: instagram.com/BoF
LinkedIn: uk.linkedin.com/company/the-business-of-fashion
Newsletter: businessoffashion.com/newsletters
ABOUT THE BUSINESS OF FASHION: The Business of Fashion is a next-generation fashion media company conceived for today’s global and hyper-connected world. Founded in 2007 by Imran Amed, BoF is known for its authoritative, agenda-setting point of view on the global fashion industry, and is an indispensable resource for fashion executives, creatives, students, and entrepreneurs in over 200 countries. It has been described as “The Economist of Fashion,” “A Daily Destination for Fashion’s Power Players”, and “The Industry Bible”, businessoffashion.com
The rise of ride sharing and delivery apps are mitigating the challenges of last mile delivery in key markets across Africa. Increasingly, domestic entrepreneurs are tapping the opportunity by leveraging exponential growth of digital connectivity through social media use on the continent to drive business growth — developing logistics networks and consumer behaviour in the process.
A report published by Ananse, ‘Unleashing the Commercial Potential of African Creatives Through Digital Technology’, created in partnership with Mastercard, Botho Emerging Markets Group and the African Development Bank’s Fashionomics, outlines how entrepreneurial ventures are transforming the African business landscape and investigates technology’s role in accelerating industry transformation and influencing consumer behaviour on the continent.
Please join us on Wednesday, July 19 at 16:00 BST / 11:00 EDT for #BoFLIVE as BoF’s Head of Content Strategy, Robin Mellery-Pratt is joined by two of the authors of the report, Samuel Mensah, founder of Ananse, and Chioma Nwagboso of the Mastercard foundation, along with her colleague Mercy Mutua, Head of Access to Finance at the Mastercard Foundation, to discover how entrepreneurship, access to finance and technology as well as the potential of the AfCFTA trade agreement are transforming business opportunities in Africa.
Samuel Mensah, Chief Executive, Ananse Africa
Chioma Nwagboso, Program Lead, Creatives, Mastercard Foundation
Mercy Mutua, Head of Access to Finance, Mastercard Foundation
in conversation with Robin Mellery-Pratt
This #BoFLIVE is in partnership with Ananse.
BoF may film video content and capture images from #BoFLive events. By participating in the events, you consent to being filmed and/or photographed for such purpose. If you do not wish to appear, please do not turn on your camera.
CONNECT WITH THE BUSINESS OF FASHION:
Web: businessoffashion.com
Twitter: twitter.com/BoF
Facebook: facebook.com/businessoffashion
Instagram: instagram.com/BoF
LinkedIn: uk.linkedin.com/company/the-business-of-fashion
Newsletter: businessoffashion.com/newsletters
ABOUT THE BUSINESS OF FASHION: The Business of Fashion is a next-generation fashion media company conceived for today’s global and hyper-connected world. Founded in 2007 by Imran Amed, BoF is known for its authoritative, agenda-setting point of view on the global fashion industry, and is an indispensable resource for fashion executives, creatives, students, and entrepreneurs in over 200 countries. It has been described as “The Economist of Fashion,” “A Daily Destination for Fashion’s Power Players”, and “The Industry Bible”, businessoffashion.com
