Uploaded May 2026 | Updated September 2026, 2 weeks ago
At our Croisette Conversations, in partnership with The Ankler during the. Cannes Film Festival, the conversation turned to one of the most important questions consumers ask: how do you take your coffee?
Nespresso's Michael Melmoe shared how the brand is expanding its flavor portfolio. It's no longer about a single serve. It's an invitation — to explore, to discover and to understand coffee from every corner of the world, from the comfort of your own kitchen.
The Nestle brand brought this vision to life through a playful activation on the beach at the Cannes Film Festival where they served up lavender lattes and hosted parties with special guests Dua Lipa & a performance by Disiz la Peste.
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At our Croisette Conversations, in partnership with The Ankler during the. Cannes Film Festival, the conversation turned to one of the most important questions consumers ask: how do you take your coffee?
Nespresso's Michael Melmoe shared how the brand is expanding its flavor portfolio. It's no longer about a single serve. It's an invitation — to explore, to discover and to understand coffee from every corner of the world, from the comfort of your own kitchen.
The Nestle brand brought this vision to life through a playful activation on the beach at the Cannes Film Festival where they served up lavender lattes and hosted parties with special guests Dua Lipa & a performance by Disiz la Peste.
LIKE, COMMENT, SUBSCRIBE & SHARE!
🗓 Browse our upcoming events: brand-innovators.com/events
🏆 Check out our CMO of the Week & other brand marketing news: brand-innovators.com/news
🤝 Stay Connected with Brand Innovators:
LinkedIn: linkedin.com/company/brand-innovators-llc
Instagram: instagram.com/brandinnovators
Twitter: twitter.com/BrandInnovators
Facebook: facebook.com/BrandInnovators
TikTok: tiktok.com/@brand_innovators
#BrandInnovators #BrandMarketing #MarketingCommunity #BISummit
