Uploaded February 2024 | Updated September 2026, 11 hours ago
I often say that deciding to take the leap is the hardest part of any big-gulp moment.
That’s not *entirely* true.
When you’re running an organization, even after you’ve decided to jump into disruption, you still have to convince everyone else to dive in, too.
So, how do you prepare yourself and your team for that inevitable big-gulp? How do you make the case for disruption?
I often say that deciding to take the leap is the hardest part of any big-gulp moment.
That’s not *entirely* true.
When you’re running an organization, even after you’ve decided to jump into disruption, you still have to convince everyone else to dive in, too.
So, how do you prepare yourself and your team for that inevitable big-gulp? How do you make the case for disruption?
