Uploaded May 2020 | Updated September 2026, 3 hours ago
Sumerian Records Founder/CEO Ash Avildsen and 10th St Management's Mike Mowery discuss what they are telling their clients during the coronavirus lockdown, including Ash's request for home recordings from his artists.
Billie Eilish's recent success is discussed in the context of home recording and the limitations on quality versus studio recordings.
Recorded during the great coronavirus lockdown of 2020.
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Free e-book! Music Management Primer by Mike Mowery https://outerloop.group/music-industry-career-coaching/
Connected: Strategies for Networking in the Modern Music Industry https://outerloop.group/connected-strategies-for-modern-music-business-networking/
Breaking In For Non-Musicians https://outerloop.group/breaking-in-to-the-music-industry-for-non-musicians-2/
Get our favorite resource for growing a great fanbase on the road: https://outerloop.group/toursmart
How to Release Your Music on Social Media: https://outerloop.group/how-to-release-your-music-on-social-media/
[MUSIC BIZ CASE STUDY] Why Billboard and Album Stream Numbers Matter: https://outerloop.group/music-biz-case-study-why-billboard-and-album-stream-numbers-matter/
Sumerian Records Founder/CEO Ash Avildsen and 10th St Management's Mike Mowery discuss what they are telling their clients during the coronavirus lockdown, including Ash's request for home recordings from his artists.
Billie Eilish's recent success is discussed in the context of home recording and the limitations on quality versus studio recordings.
Recorded during the great coronavirus lockdown of 2020.
LIKE, COMMENT, AND SUBSCRIBE!
Sign up for near-daily emails with more in-depth advice for your career in music. Visit https://www.outerloopcoaching.com!
Free e-book! Music Management Primer by Mike Mowery https://outerloop.group/music-industry-career-coaching/
Connected: Strategies for Networking in the Modern Music Industry https://outerloop.group/connected-strategies-for-modern-music-business-networking/
Breaking In For Non-Musicians https://outerloop.group/breaking-in-to-the-music-industry-for-non-musicians-2/
Get our favorite resource for growing a great fanbase on the road: https://outerloop.group/toursmart
How to Release Your Music on Social Media: https://outerloop.group/how-to-release-your-music-on-social-media/
[MUSIC BIZ CASE STUDY] Why Billboard and Album Stream Numbers Matter: https://outerloop.group/music-biz-case-study-why-billboard-and-album-stream-numbers-matter/
![Social Media Marketing For Music Artists - [UPDATED FOR 2020]](https://i.ytimg.com/vi/hXS3bU9PxjE/mqdefault.jpg "Social Media Marketing For Music Artists - [UPDATED FOR 2020]
You dont need to be active on ALL the social media platforms - ONLY THREE. But... which ones? We walk you through your 2020 social media marketing for music artists strategy and break down the two you NEED to be on and why, and how you choose the third.
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Sign up for near-daily emails with more in-depth advice for your career in music. Visit https://www.outerloopcoaching.com!
In this segment from our recent YouTube Livestream, we address the unnecessary and overwhelming expectation musicians need to be awesome at all the social media platforms all the time. This leads to exhaustion, burnout, and most artists fail at being awesome at ANY of them as a result. By focusing on just these three social media platforms, you can build your audience faster while spending less time and effort doing it.
Get a powerful email program to monetize your email list: https://outerloop.group/email
Here is our email list building mastercourse: https://youtu.be/CuxLbVFSZGc
Get our favorite resource for growing a great fanbase on the road: https://outerloop.group/toursmart
Email Marketing For Musicians - A Comprehensive Webinar: https://outerloop.group/email-marketing-for-musicians-a-comprehensive-webinar/
Submit Your Music to Radio and Grow Your Fanbase: https://outerloop.group/submit-your-music-to-radio-and-grow-your-fanbase/
How to Release a Single and Get New Fans: https://outerloop.group/how-to-release-a-single-and-get-new-fans/
How to Release Your Music on Social Media: https://outerloop.group/how-to-release-your-music-on-social-media/
[MUSIC BIZ CASE STUDY] Why Billboard and Album Stream Numbers Matter: https://outerloop.group/music-biz-case-study-why-billboard-and-album-stream-numbers-matter/
Going On Tour With Your Band - Four Things To Consider First: https://outerloop.group/going-on-tour-with-your-band/
Be strategic about the songs you release to fans. Heres how: https://outerloop.group/how-to-release-your-single/")
