Uploaded December 2025 | Updated September 2026, 2 weeks ago

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The Primetime crew is back Wednesday, 12/10/2025, for a special holiday edition! Dive into the joy of creating your guitar wish list, catch our year-end review of Taylor guitar rollouts, and see what we’re willing to reveal about our 2026 guitar launches to celebrate the new year!


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taylorguitars.com

Find a Taylor dealer near you: taylorguitars.com/dealers Visit the TaylorWare store: taylorguitars.com/taylorware About Taylor Guitars Taylor Guitars is an industry-leading manufacturer of premium acoustic guitars headquartered in El Cajon, California. Founded in 1974 by Bob Taylor and Kurt Listug, the company is widely recognized for its innovative manufacturing techniques and tone-enhancing designs, and players worldwide love the easy playability of Taylor’s guitar necks. Taylor is currently led by Chief Guitar Designer, President, and CEO Andy Powers. In December of 2020, Taylor became 100 percent employee-owned.

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