Uploaded June 2023 | Updated September 2026, 1 hour ago
At the turn of the 20th century in a smalltown in midwestern America, a formula was stumbled on that changed way the world ate breakfast. The man at the centre of it all had dropped out of school. Nobody had any faith in him, not even his family. But he relentlessly pursued his vision and turned this formula into a brand that now lines an aisle of every supermarket. This is the story of Will Keith Kellogg.
At the turn of the 20th century in a smalltown in midwestern America, a formula was stumbled on that changed way the world ate breakfast. The man at the centre of it all had dropped out of school. Nobody had any faith in him, not even his family. But he relentlessly pursued his vision and turned this formula into a brand that now lines an aisle of every supermarket. This is the story of Will Keith Kellogg.
