Uploaded August 2026 | Updated September 2026, 2 weeks ago

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Grant Matterson spent 25 years as a pastry chef, then another 25 in real estate — and with no coding background, built an app using Remy called Choir Broadcast, a full marketing automation platform with a CRM, AI content generation, social scheduling, and campaign tools, in about two weeks using Remy. He walks through the entire platform and how he's using it to market his own real estate business today.

CHAPTERS:
0:00 - Intro & Grant's Background
1:38 - Job Search Personal Trainer (Side Project)
2:03 - Introducing Choir Broadcast
3:12 - Copilot: AI Campaign Ideas
3:40 - Prospecting for New Leads
4:36 - The CRM & Client Segmentation
5:46 - Marketing Calendar & Daily Workflow
6:07 - Creating Short-Form Video Content
6:56 - Approving & Publishing to Social Media
7:03 - Broadcast: Sending Newsletters
7:53 - Campaign Scheduling
8:16 - Newsletters, Editorials & Landing Pages
9:14 - Onboarding Guide for New Users
9:37 - Brand Settings & Voice Customization
10:33 - Inviting Team Members
10:45 - How Long It Took to Build
12:21 - Reflecting on Building Something This Broad
13:18 - Why Marketing Automation Matters
14:18 - What's Next: Job Interview Coaching Tool
16:23 - Closing Thoughts