Uploaded March 2025 | Updated September 2026, 3 weeks ago
In this episode of The Innovation Show, host Aidan McCullen welcomes back esteemed guest Gary Hamel, celebrated business strategist and co-author of the revolutionary article on core competencies. They dive deep into the concept of competence-based competition, discussing the origins, importance, and modern applications of core competencies. Gary shares insights from his extensive work alongside CK Prahalad and reflects on how their ideas shaped corporate strategy. Using historical and contemporary examples, including Tesla and HAIER, they explore how focusing on deep skills can lead to enduring competitive advantages. This episode is a must-listen for anyone interested in innovation, strategy, and the future of business in a rapidly evolving world.
00:00 Introduction and Welcome
00:23 The Concept of Competence-Based Competition
01:24 Historical Context and Development
02:26 Core Competence and Strategic Implications
05:03 Challenges and Misinterpretations
13:37 Modern Examples and Applications
28:23 Strategic Conversations and Future Focus
35:12 The Danger of Viewing Companies as Product Sets
35:33 Intel vs. TSMC: A Strategic Misstep
37:56 Bounded Innovation and Core Competencies
38:49 Uber's Broader Vision Beyond Ride-Hailing
42:23 Amazon's Evolution from Online Retailer to Logistics Giant
43:21 US Car Makers' Myopia and Missed Opportunities
44:24 Historical Examples: Honda and Sony
47:01 Tesla: An Energy Company, Not Just a Car Maker
48:08 Microsoft's Myopic View and Missed Opportunities
56:00 The Importance of Organizational Flexibility
01:02:26 Encouraging Internal Innovation
01:08:42 Conclusion and Next Steps
In this episode of The Innovation Show, host Aidan McCullen welcomes back esteemed guest Gary Hamel, celebrated business strategist and co-author of the revolutionary article on core competencies. They dive deep into the concept of competence-based competition, discussing the origins, importance, and modern applications of core competencies. Gary shares insights from his extensive work alongside CK Prahalad and reflects on how their ideas shaped corporate strategy. Using historical and contemporary examples, including Tesla and HAIER, they explore how focusing on deep skills can lead to enduring competitive advantages. This episode is a must-listen for anyone interested in innovation, strategy, and the future of business in a rapidly evolving world.
00:00 Introduction and Welcome
00:23 The Concept of Competence-Based Competition
01:24 Historical Context and Development
02:26 Core Competence and Strategic Implications
05:03 Challenges and Misinterpretations
13:37 Modern Examples and Applications
28:23 Strategic Conversations and Future Focus
35:12 The Danger of Viewing Companies as Product Sets
35:33 Intel vs. TSMC: A Strategic Misstep
37:56 Bounded Innovation and Core Competencies
38:49 Uber's Broader Vision Beyond Ride-Hailing
42:23 Amazon's Evolution from Online Retailer to Logistics Giant
43:21 US Car Makers' Myopia and Missed Opportunities
44:24 Historical Examples: Honda and Sony
47:01 Tesla: An Energy Company, Not Just a Car Maker
48:08 Microsoft's Myopic View and Missed Opportunities
56:00 The Importance of Organizational Flexibility
01:02:26 Encouraging Internal Innovation
01:08:42 Conclusion and Next Steps





![Figma vs Adobe: Why Startups Beat Giants in the AI Era
🚀 Why did Figma outpace Adobe—and what does it teach us about AI, innovation, and the future of work?
In this episode of The Innovation Show, Aidan McCullen interviews bestselling author Sangeet Paul Choudary (Platform Revolution, Reshuffle) to unpack one of the most important shifts in business today: how AI, cloud-native startups, and mindset shifts are reshaping industries and careers.
👉 Learn why Adobe failed to rethink its architecture, how Figma reimagined design collaboration, and what this means for leaders, innovators, and professionals navigating the AI-driven knowledge economy.
🔑 What You’ll Learn in This Episode:
• Why startups like Figma beat incumbents like Adobe
• How AI unbundles knowledge work and changes career paths
• The critical difference between adoption vs. adaptation
• Why governance workflows are the hidden driver of enterprise innovation
• How to prepare for the future of work by mastering the forgetting curve
⏱️ Timestamps
00:00 Intro & Sponsor
02:00 Why incumbents misread new technologies
05:00 How AI reshapes the knowledge economy
09:00 The Figma vs Adobe case study explained
15:00 Why mindset matters more than tools
20:00 Governance-led vs execution-led workflows
27:00 The forgetting curve: unlearning in business
33:00 AI, jobs, and the future of careers
38:00 Closing thoughts & where to find Sangeet Paul Choudary
📚 Resources & Links
• Reshuffle: Who Wins When AI Reshapes the Knowledge Economy → https://amzn.to/3HWwj1I
• Platform Revolution → https://amzn.to/4mBq2aQ
• Sangeet’s Substack → https://substack.com/@platforms/posts
• Aidan’s show notes → https://thethursdaythought.substack.com
🎧 Listen on Spotify, Apple Podcasts & more → [link]
🔥 Don’t forget to Like, Comment, and Subscribe for weekly insights on innovation, AI, leadership, and the future of work.
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#KnowledgeEconomy
#SangeetPaulChoudary
#AidanMcCullen
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#TechDisruption Figma vs Adobe: Why Startups Beat Giants in the AI Era](https://i.ytimg.com/vi/kHwq5xzEt-w/mqdefault.jpg)




