Uploaded October 2025 | Updated September 2026, 2 weeks ago
Gushers is leaning all the way into spooky season by resurrecting a piece of ’90s childhood lore—the FruitHead commercial, and mutating it into a full-on horror short. The new film, simply titled FruitHead, partners General Mills with Imagine Entertainment and director Mike Diva, with Emmy winner Bradley Whitford playing a vain TV director who, years later, must face the cursed consequences of his own ambition. Full story on Reel Chicago.
Gushers is leaning all the way into spooky season by resurrecting a piece of ’90s childhood lore—the FruitHead commercial, and mutating it into a full-on horror short. The new film, simply titled FruitHead, partners General Mills with Imagine Entertainment and director Mike Diva, with Emmy winner Bradley Whitford playing a vain TV director who, years later, must face the cursed consequences of his own ambition. Full story on Reel Chicago.










