From “What If…” to “Ship It!”: How Inventors and Companies Build Hits Together @ToyFair
From “What If…” to “Ship It!”: How Inventors and Companies Build Hits Together  @ToyFair
Uploaded May 2026 | Updated September 2026, 2 hours ago
Recorded on February 14, 2026

Lee Allentuck, _The Plan A Group_ (Moderator)
David Blanchard, _The Op Games_
Chrissy Fagerholt, _EAP Toy & Games_
Jordan Goddard, _Indy Toy Lab_
Lev Nelson, _Sky Castle Toys_

Where do great toy ideas come from and how do they actually make it to market? The answer: collaboration.

This session is for inventors and creatives ready to sell in their ideas and small and medium-sized toy and game companies eager to grow with fresh concepts. Together, we’ll explore how partnerships between inventors and companies turn “what if…” into “ship it!”

You’ll hear from inventors who’ve successfully licensed products, and from the people who greenlight ideas, about how to build partnerships that save time, create value, and lead to products on shelves. Expect candid stories, interactive audience moments, and practical tools you can use right away whether you’re pitching your first idea or searching for your next hit.
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From “What If…” to “Ship It!”: How Inventors and Companies Build Hits Together

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