Uploaded August 2026 | Updated September 2026, 3 weeks ago
🎥 Executive Presence, Trust Engineering and Personal Branding for Client-Facing Professionals
Free Resources here: dale-carnegie.co.jp/freebundles
My Point of View
In business, first impressions and successful personal branding are not accidental. Be intentional about the image, energy and credibility we bring into the room. People are immediately forming a view about our professionalism, judgement and likely value.
🎩 Know the Rule to Break the Rule
#11. Q: What’s the rule for sweaters under suit coats?
If you are in business, don't wear a sweater under your suit jacket. Either get a proper three piece suit so you have a vest that matches the suit or wear an overcoat against the cold. Fine for a Professor to wear a sweater, but not for anyone who wants to be credible in the business world.
👔 The 4 Vs of Executive Presence:
Visual - Do I look prepared, credible and appropriate for the situation?
Vocal - Does my voice tone sound calm and confident?
Verbal - Are my comments clear, concise and beneficial?
Value - Am I making a useful difference to the people and business around me?
🎯 Today’s Executive Presence Intention
Today’s meetings: Executive Coaching for the President of a Medical University
The impression I wanted to create: I wanted to look professional for the session.
The Impression Construction Elements
Suit: Ermenegildo Zegna Trivero 1910 blue pinstripe suit, notch lapels, Barchetta breast pocket, 35mm double cuffs, flap pockets, side vents.
Shirt: Custom white striped Winchester style shirt with white collar and white English Cuffs with fabric from Lanvin Paris 1889. Abbeyhorn Holme 1749 horn collars stays from Kirby Allison Dallas 2007.
Tie: Louis Vuitton Paris 1854 blue tie in a Windsor knot.
Cufflinks: Light blue cufflinks.
Pocket Square: Blue pocketsquare in a Presidental fold. Stabiliser from Kuska Fabrics Kyoto 1936.
Watch: Vintage 37mm rectangular steel case Longines Saint-Imier 1832 S30 EFCo which has a black face on the dial and a steel strap.
Fragrance: Acqua di Parma Colonia - classic from 1916
👞 High Shine Shoes: Black loafers from Bally Schonenwerd 1851
✨ Today’s Featured Detail: Black loafers. In my Rules list, I say don't wear loafers in business because they are too casual, so I broke my own rule. Today was a Saturday and just one session for Executive Coaching, so I allowed myself a cheat day!
One Rule to Remember: Japan is very conservative in business, so dressing conservatively with footwear is alway a good idea.
👉 Executive Presence Coaching in Tokyo
I coach leaders in Executive Presence, Leadership, Communication, Presentations and Sales.
For coaching or training in Tokyo, contact me at greg.story@dalecarnegie.com.
We have a bonus for you packed with free resources—one that’ll make you go, ‘Yep, this is exactly what I wanted.’ Head to the link now. Dale-Carnegie.co.jp/en/about/freebundles
🌐 dale-carnegie.co.jp 📑 Free white papers: bit.ly/4nbN0pj 📘 Free e-books: bit.ly/42MbKMK
✍️ Dr. Greg Story — President, Dale Carnegie Tokyo Training. Author of Japan Business Mastery, Japan Sales Mastery, Japan Presentations Mastery and Japan Leadership Mastery.
🎥 Executive Presence, Trust Engineering and Personal Branding for Client-Facing Professionals
Free Resources here: dale-carnegie.co.jp/freebundles
My Point of View
In business, first impressions and successful personal branding are not accidental. Be intentional about the image, energy and credibility we bring into the room. People are immediately forming a view about our professionalism, judgement and likely value.
🎩 Know the Rule to Break the Rule
#11. Q: What’s the rule for sweaters under suit coats?
If you are in business, don't wear a sweater under your suit jacket. Either get a proper three piece suit so you have a vest that matches the suit or wear an overcoat against the cold. Fine for a Professor to wear a sweater, but not for anyone who wants to be credible in the business world.
👔 The 4 Vs of Executive Presence:
Visual - Do I look prepared, credible and appropriate for the situation?
Vocal - Does my voice tone sound calm and confident?
Verbal - Are my comments clear, concise and beneficial?
Value - Am I making a useful difference to the people and business around me?
🎯 Today’s Executive Presence Intention
Today’s meetings: Executive Coaching for the President of a Medical University
The impression I wanted to create: I wanted to look professional for the session.
The Impression Construction Elements
Suit: Ermenegildo Zegna Trivero 1910 blue pinstripe suit, notch lapels, Barchetta breast pocket, 35mm double cuffs, flap pockets, side vents.
Shirt: Custom white striped Winchester style shirt with white collar and white English Cuffs with fabric from Lanvin Paris 1889. Abbeyhorn Holme 1749 horn collars stays from Kirby Allison Dallas 2007.
Tie: Louis Vuitton Paris 1854 blue tie in a Windsor knot.
Cufflinks: Light blue cufflinks.
Pocket Square: Blue pocketsquare in a Presidental fold. Stabiliser from Kuska Fabrics Kyoto 1936.
Watch: Vintage 37mm rectangular steel case Longines Saint-Imier 1832 S30 EFCo which has a black face on the dial and a steel strap.
Fragrance: Acqua di Parma Colonia - classic from 1916
👞 High Shine Shoes: Black loafers from Bally Schonenwerd 1851
✨ Today’s Featured Detail: Black loafers. In my Rules list, I say don't wear loafers in business because they are too casual, so I broke my own rule. Today was a Saturday and just one session for Executive Coaching, so I allowed myself a cheat day!
One Rule to Remember: Japan is very conservative in business, so dressing conservatively with footwear is alway a good idea.
👉 Executive Presence Coaching in Tokyo
I coach leaders in Executive Presence, Leadership, Communication, Presentations and Sales.
For coaching or training in Tokyo, contact me at greg.story@dalecarnegie.com.
We have a bonus for you packed with free resources—one that’ll make you go, ‘Yep, this is exactly what I wanted.’ Head to the link now. Dale-Carnegie.co.jp/en/about/freebundles
🌐 dale-carnegie.co.jp 📑 Free white papers: bit.ly/4nbN0pj 📘 Free e-books: bit.ly/42MbKMK
✍️ Dr. Greg Story — President, Dale Carnegie Tokyo Training. Author of Japan Business Mastery, Japan Sales Mastery, Japan Presentations Mastery and Japan Leadership Mastery.
