Uploaded May 2020 | Updated September 2026, 2 weeks ago

---

How do we get people to take action to protect the environment? Matt Goldberg is an associate research scientist at the Yale Program on Climate Change Communication. He uses established research from the psychology of persuasion to understand how the public thinks about climate change and how to convince people to adopt new beliefs and behaviors to stave off the threats of global warming. We talk about the differences between theoretical and applied research and what leaders can do to guide the world through this difficult time.

Listen to the full episode: opinionsciencepodcast.com/episode/ep-4-climate-change-communication-with-matt-goldberg

==================
Opinion Science is a psychology podcast exploring the science of our opinions, where they come from and how they change. Each week I talk to social scientists and professional communicators about how the work they do reveals key insights about public opinion and persuasion.

Follow this psychology podcast...
Website: opinionsciencepodcast.com
Apple Podcasts: podcasts.apple.com/us/podcast/opinion-science/id1506227206
Twitter: twitter.com/OpinionSciPod
Facebook: facebook.com/OpinionSciPod